Work Market Releases Study Showing Accelerated Growth in Demand for Freelancers Across the United States

Share Article

The study, including data through the end of August 2013, finds that the demand, spending, and wages for freelancers has risen across a wide variety of sectors and geographic locations.

Work Market announces today the release of findings on the freelance economy based upon data from Work Market's online marketplace and enterprise management platform. Moreover, demand for freelancers and wages earned are expected to increase through the end of 2013. Specific findings include the following:

CALIFORNIA HAS HIGHEST DEMAND FOR FREELANCERS
Growth in demand for onsite, professional freelancer labor has increased an average of 11.5 percent since the beginning of the year. The average freelancer assignment value has risen 23 percent since 2012. The five states with the highest demand for freelance workers are:

  • California
  • Texas
  • New York
  • Florida
  • Pennsylvania

BUSINESSES WITH MORE THAN 50 EMPLOYEES OFFER A GREATER OPPORTUNITY FOR ONGOING WORK THAN THOSE WITH UNDER TEN EMPLOYEES

Businesses of all sizes are increasingly using freelancers as part of their workforce. Businesses with over fifty employees use the same freelancer for an average of nine jobs per year. Conversely, businesses with under ten employees use the same freelancer for approximately four jobs per year. Thus, larger companies provide freelancers with a greater opportunity to find ongoing work.    

TECHNOLOGY AND COMMUNICATIONS COMPANIES ARE USING MORE FREELANCER THAN ANY OTHER INDUSTRY

While freelancers are being used across a wide variety of sectors and industries, the following are the top three industries using freelancers and their associated spend.

  • Technology/Communication
  • Sales/Event/Promotional Marketing
  • Facilities and Maintenance

THE FUTURE: MEDIA PRODUCTION WILL EXPONENTIALLY INCREASE SPENDING ON FREELANCERS

Spending on contract labor is expected to increase across a variety of industries throughout the end of 2013. Total freelancer earnings for 2013 are projected to be 72 percent greater than in 2012. The three industries with the greatest projected spending on freelancers are:

  • Media Production: 1222%
  • Consumer Services: 567%
  • Administrative Support: 391%

About Work Market:

Work Market (http://www.workmarket.com) is the leading enterprise-class platform and marketplace for the management of contract and freelance labor. Businesses of all sizes use the Work Market platform to manage the complete lifecycle of their freelance labor, including the selection and hiring of contracted resources, the deployment and ongoing management of labor at scale and all associated payment and legal compliances. Work Market supports all legal labor classifications. This allows businesses to increase labor productivity and enhance work quality while dramatically reducing costs.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Cari Sommer
Cari Sommer Media + Communications
+1 646.588.4595
Email >

Media