Miesa's "Unveiled" Series to Debut Exclusively on Twitmusic

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Docu-Series will capture the life the upcoming artist as she prepares for her debut album on Siri Music Group.

The months prior to the release of an artist's debut can be chaotic yet exciting, full of interviews, show rehearsals, photo shoots, video sets and more. Recording artist Miesa's rise will be documented in an eight-part series to be aired on Twitmusic at http://www.twitmusic.com/miesamusic.

Siri Music Group's Miesa will welcome fans behind-the-scenes as she takes on her biggest challenge, working on her anticipated debut album, "I'm excited for everyone to hear the music were working on and experience this process with me." The series will also include a cast of characters including The Chemistri (Producers) and Creative Director, Zach Simmons who has worked with Rihanna, Ariana Grande and Beyonce, "Sometimes when you hear somebody sing that can be studio production, great engineers mixing vocals but she takes direction so well and she is able to grasp anything that I give her," Zach Simmons says, "whether its movement or just a (vocal) run she hits the mark like a pro."

This March, Miesa premiered her debut single 'Antidote' on Twitmusic - the chosen launchpad for artists as diverse as Bryan Adams, Carly Rae Jepson, Stacy Barthe, The Lumineers, Cody Simpson, Enrique Iglesias and Nadia Ali to release exclusive music. Currently, 40 of the Hot 100 Billboard artists use Twitmusic to reach fans from 175 countries. "When TwitMusic premiered Miesa's debut single 'Antidote' earlier this year, we immediately realized how important her fans are to her. By actively retweeting and replying to their comments in real-time, Miesa's campaign analytics displayed consistency in her daily plays and engagements over several weeks, superseding the results of most artists that share a similar 'Twitter following," Sandra Seifert, Twitmusic Head of Marketing said, "We are delighted to be partnering with Miesa's team once again for the launch of the #MiesaUnveiled video series and look forward to further witnessing the budding artists' success both on- and offline. Miesa clearly understands the importance of engaging her fans on social media."

Starting September 26th, the weekly series will be exclusively aired on Miesa's TwitMusic profile. In addition to viewing Miesa's latest videos, fans can easily engage & share them with their friends, thereby helping the artist naturally reach new audiences on Twitter. "We are planning many partnerships such as TwitMusic to get our artist in the hands of music lovers," says Chauncy Jackson, President of Siri Music Group. "Twitmusic provides a platform for artist and labels that seemed to be foreign to many digital players. I believe this could be the bridge between social interaction and music delivery."

Miesa's debut music video, "Antidote," recently premiered on VEVO almost reaching 100,000 views in less than a month, grabbing features on Yahoo and called "one to watch," by industry insiders on Hits Daily Double. The singer is gearing up for her next single and video to be released this October with a promo tour being planned.

About Siri Music Group
Siri Music Group is an American record label, which currently operates in association with eOne Distribution / Entertainment One. Siri Music Group began in 2006 ventured from producer/songwriter Chauncy Jackson. The upper-level management consists of musicians allowing a direct connection to the creation process. This in turn, enables Siri Music Group to attract and nurture only the most talented and musically gifted artists. However, alongside the management team is a solid marketing, branding, and PR team that extends each artist's success well beyond music sales. Upcoming releases include Evee, Okera, Miesa and SLFSH.

About Twitmusic
TwitMusic is a self-service social marketing platform for the music industry. We enable artists and labels to launch creative and interactive music campaigns in minutes. Each campaign was carefully designed to drive fan engagement and increase marketing ROI, which is measured through advanced analytics and fan data. With over 40,000 registered artists globally, including 40 of the Hot 100 Billboard artists, TwitMusic has become the go-to platform for Ariana Grande, Enrique Iglesias, Lil' Kim and The Lumineers to launch exclusive content and highly interactive campaigns.

Contact Information:
Andrea Warren
1 646-301-1120

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since: 02/2009
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