Poppin Expands Product Offering to Wholesale Partners with Help of Dotcom Distribution

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Dotcom’s multichannel capabilities enable the innovative office supply retailer to seamlessly fulfill online and in-store orders.

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Dotcom Distribution, a premier provider of fulfillment and logistics solutions, announces today it will provide fulfillment support to fashion-forward office products retailer Poppin as the e-retailer begins offering its products at wholesale partners’ brick-and-mortar locations.

“We initially selected Dotcom Distribution to handle logistics and fulfillment for our online channel because of the company’s reputable experience with both growing eCommerce companies and multichannel retailers,” said Randy Nicolau, CEO of Poppin. “Based on our experience with Dotcom to date, we felt confident we could move forward when we were presented with the opportunity to expand our business into one of the leading office product chains.”

Dotcom Distribution’s technology and multichannel expertise give Poppin the flexibility to allocate inventory to a wide range of consumer, business and wholesale customers. Unlike many retailers that are forced to split fulfillment between distribution centers when expanding across channels, Poppin will keep costs to a minimum by fulfilling all orders from a single inventory location housed by Dotcom.

“As an emerging brand, we wanted to ensure that our fulfillment provider had not only the logistics skills and tools we needed to launch our initial online business, but also expertise in other areas – such as multichannel fulfillment – that we could take advantage of down the road,” said Nicolau.

According to Maria Haggerty, president of Dotcom Distribution, shipping several thousand online orders a day to consumers and shipping orders from the warehouse to multiple retail locations requires very different systems, software and management knowledge. Precise directions and routing instructions must be followed to ship to big box retailers without incurring large fines for mislabeled or incorrectly organized shipments. Along with understanding the specific processes involved with shipping products to wholesalers, Dotcom’s warehouse is optimized to sort, package and ship Poppin’s new partner’s brick-and-mortar orders.

“We want to provide solutions for our clients and give them the flexibility to take advantage of new business opportunities,” Haggerty said. “We are excited to have the unique ability to provide Poppin with the facilities and logistics expertise to bring their products to consumers, businesses and wholesale partners.”

For more information about Dotcom Distribution and its logistics and fulfillment services, visit http://www.dotcomdist.com/services/.

About Poppin

Poppin, Inc, is an innovative retailer offering a distinctive collection of chic yet affordable workstyle products and an engaging shopping experience. Established with the unique mission to provide people with everything they need to work happy, Poppin intends to become the first company that makes buying, using, looking at, and thinking about office products an extraordinary experience. The company is privately held and financed by J. Christopher Burch, Shasta Ventures, First Round Capital, TrilogyGrowth and a group of angel investors, including David Tisch.

All Poppin products can be found at poppin.com, while fans and friends can follow the brand at facebook.com/poppin and twitter.com/poppin.

About Dotcom Distribution

Dotcom Distribution is one of the premier providers of logistics and fulfillment services to growing retailers & manufacturers. Industry pioneers such as Adore Me, Birchbox, Bliss, Fab, INTERMIX, and vineyard vines trust in Dotcom’s boutique feel, enterprise scale and management team to ensure their customers receive the highest quality packaging & delivery, while preserving the brand experience all the way through to the customer’s front door. Dotcom’s facility enables typical clients to achieve same-day order shipping and an average 1-3 day delivery times via standard ground service to 75% of the US population – all while delivering custom packaging solutions which resell the brand experience at that critical final mile delivery.

For more information about Dotcom Distribution and its logistics and fulfillment services, visit http://dotcomdistribution.com.

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Meghan Reilly
Walker Sands Communications
+1 (312) 445-9926
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Maria Haggerty
Dotcom Distribution
(732) 287-5960
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