Livefyre Launches Advanced Moderation Suite to Improve the Quality of Social Content Online
San Francisco, CA (PRWEB) September 25, 2013 -- Livefyre, provider of the leading real-time conversation and social curation platform, today announced a new suite of advanced moderation capabilities including automated image filtering to remove offensive images or competitor logos, human moderation services, and ModQ, an easy-to-use interface that prioritizes questionable content for moderation teams within the Livefyre Admin Console. These new offerings complement Livefyre’s current real-time moderation features, including Magic Moderation, which automatically catches posts that contain hate speech, the intent to harm, Personally Identifiable Information, cloaked profanity, and other offensive content.
According to Livefyre’s recent Market Trends study, 73% of companies use real-time social applications on their websites, mobile apps or advertisements. This results in a greater need for tools that automate the moderation of user generated content. With this in mind, Livefyre created a moderation suite to address the specific needs of both image conscious brands and publishers.
Jordan Kretchmer, Livefyre founder and CEO stated, "The engagement benefits of real-time social applications are clear, but companies need to feel secure that offensive user generated content won’t negatively impact their brand. We developed the most advanced suite of moderation capabilities on the market so that our customers can confidently integrate real-time user generated content into their websites, mobile apps, ads and TV broadcasts with peace of mind."
For publishers and brands looking to integrate curated images into their owned properties from Twitter, Facebook, Flickr and Instagram, Livefyre’s Real-time Image Moderation automatically filters out images containing nudity in real-time and screens for competitive logos, products and gestures using advanced algorithms. For those who are looking to curate a specific brand tone or feel, Livefyre’s new Human Moderation Services give publishers and brands an option to customize moderation capabilities to meet any brand’s voice.
Livefyre’s ModQ is a new feature available to all Livefyre customers that displays an actionable, real-time queue of content that requires moderation based on severity. The task types that are displayed in customers' ModQ can be configured to allow the site owners to define the level of moderation needed for their community. ModQ only surfaces content that requires moderator action, providing a more efficient way for site owners to moderate content and reduces the time that they spend reviewing content across their network.
About Livefyre
Livefyre helps companies engage consumers through a combination of real-time conversation, social curation and social advertising. With Livefyre's social CMS, brands can integrate real-time social content into their websites, mobile apps, advertisements and television broadcasts to increase viewer engagement, boost website traffic and drive revenue. As the fifth largest network online, Livefyre is powering real-time social experiences for over 400 leading brands including American Idol, AOL, Bravo, CBS, Conde Nast, Dow Jones/WSJ, FOX Sports, Mashable, NASCAR, Showtime, Sony Playstation, Sports Illustrated and The New York Times. Livefyre also acquired social storytelling platform Storify in September 2013.
Founded in 2009 with offices in San Francisco, New York and London, Livefyre was named one of the best places to work in the Bay Area by the San Francisco Business Times. For more information, visit http://www.livefyre.com or follow us Twitter and Instagram at @livefyre and @storify.
Colleen McMillen, Livefyre, http://www.livefyre.com, +1 (917) 344-9360, [email protected]
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