Reaching people in some of the world’s most remote areas and enabling them to engage in a global conversation has been incredibly rewarding.
United Nations, NYC and Sydney, Australia (PRWEB) September 26, 2013
The award in particular recognised biNu's contribution to the development of the UN's next set of Millennium Development Goals, a program of initiatives agreed to by all countries and development institutions, including halving extreme poverty, halting the spread of HIV/AIDS and providing universal primary education, all by the target date of 2015. As part of the program, the UN runs the My World Global Survey, capturing the voices, priorities and views of over a million people from across the globe. The findings are to be presented to world leaders as they begin the process of defining the next set of development goals.
biNu's Research & Rewards platform provided a fundamental contribution to the My World Global Survey. More than 100,000 biNu mobile users in emerging and developing markets responded to the survey, making biNu one of the largest individual contributors. Uniquely, biNu members also submitted 7,000 individual photos, ‘selfies’, an additional benefit to the UN team who were able to actually see the people responding and their surrounds.
biNu CEO, Gour Lentell said of the Award: “biNu is changing the lives of millions of people through connecting them, engaging them and giving them fast easy access to information and services. Reaching people in some of the world’s most remote areas and enabling them to engage in a global conversation and have their opinions heard as part of the MY World Global Survey, has been incredibly rewarding. Being recognized for our efforts with the innovation award was unexpected but a great honor.”
Mr. Lentell was presented with the award at a private event held in New York on 25th September, 2013, organized by the United Nations Millennium Campaign, UN Foundation, United Nations Volunteers Programme and UNICEF. The ceremony took place within the framework of the UN General Assembly, running between 22-27 September, 2013.
biNu is a privately held company that develops the biNu mobile app platform that dramatically improves Internet access speed, usability and social connectivity of mobile phones. With biNu, even basic mobile phones exhibit high-end smartphone-like capabilities. biNu works on the thousands of Java-enabled and Android-devices and supports millions of users globally with rapid adoption rates in emerging economies where mobile phones are the primary Internet access device. Today, over 100 channels are available via biNu including social media, search, reference, books, SMS, news, weather and entertainment.
For interviews or further information, please contact:
Josh Stanbury, Business Instincts Group - Josh(at)BusinessInstincts(dot)ca | UK: +44 1643 818007 | Canada: 403 781 6671
Or Paul Naphtali, biNu – paul.naphtali(at)binu(dot)net | Australia: +61418664550 or +16503907666