Technology to Blame for Fewer Home Sales

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On Radio Show Qazzoo CEO Says Internet Hurts Real Estate Industry.

The explosive growth of real estate websites and online home buying tools have led to a decrease in the number of homes sold. That’s the conclusion of Michael Urbanski, CEO of Qazzoo, a recent guest on "The Power Is Now” with host Eric Frazier, a highly rated real estate radio program.

"Potential home buyers search the Internet for information to purchase a home and miss out on the valuable counsel of realtors, who are the real estate experts in that area. Often, potential home buyers become overwhelmed by all the information they collect online and the process ends there," said Michael Urbanski, CEO of Qazzoo, a search engine that connects realtors with potential home buyers. 

"Real Estate agents do more than negotiate the deal. They add value to the process so the home buyer doesn’t overpay for the property and it fits the home buyer’s lifestyle. They help make the American Dream a reality," he said.

Mr. Frazier devoted his entire program to the impact of websites and online tools on the real estate market. Mr. Frazier and a panel of real estate experts, talked with Mr. Urbanski about the challenges realtors and home buyers face and specifically how Qazzoo improves the house hunting and home buying experience by connecting interested home buyers and realtors in their area.

Mr. Urbanski said, "The proliferation of the Internet in general has led to fewer consumers seeking advice from experts and the real estate industry is no different. Real Estate agents are struggling as consumers spend more time online searching for homes on their own and in turn, lose out on the input of real estate experts in their area.”

He went on to say that, “The massive volume of information potential home buyers must sift through can lead to paralysis by analysis and they don't do anything. Qazzoo makes it easier for realtors to connect with people who are interested in purchasing a home and completing the sale.”

Mr Urbanski concluded that, “Real Estate agents are indispensable to the home buying process. They help potential home buyers navigate an often confusing and overwhelming path to homeownership. With over one million members, we are proud that our technology helps people fulfill the dream of homeownership.”


Qazzoo was created by several of the key executives of Heavy Hammer, developers of the patented MIMIAN software for geographically-focused network advertising. Located in Annapolis, Maryland, Heavy Hammer holds an extensive portfolio of geo-targeted patents online and has a number of other patents relating to online software and business generation.

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Margaret Chialastri
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