Halloween Statistics 2013: New CreditDonkey.com Survey Suggests Americans Will Spend Less This Halloween and Thanksgiving

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A new poll indicates sales of tricks, treats and turkey will be weaker than last year.

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reduced spending will also carry over to Thanksgiving

When it comes to celebrating the fall holidays, consumers will be conservative with their wallets, according to a new survey by credit card comparison and financial education site CreditDonkey.com.

Survey Findings: http://www.creditdonkey.com/halloween-2013.html

Although 78.7 percent of the more than 1,000 respondents to the online survey plan to take part in Halloween celebrations, 82.5 percent said they’ll spend the same amount or less than they did in 2012 on costumes, candy, and decorations. These predictions go against the year-over-year rise in spending Halloween retailers have experienced in recent years.

“Consumers’ reduced spending will also carry over to Thanksgiving,” said CreditDonkey.com founder Charles Tran. “Most respondents – almost 92 percent – said they will spend the same or less this November, on everything from turkey and stuffing to decorations and transportation.”

Among the other findings of CreditDonkey’s 2013 Holiday Spending Survey:

  •     33.7 percent of the respondents said they plan to trick or treat this Halloween, 64.9 percent said they will carve a pumpkin, and 66.7 percent said they will decorate their houses.
  •     Just 17.8 percent said they will attend a kids’ Halloween party, but 61 percent said they plan to attend a Halloween party for adults.
  •     51 percent are planning to buy pre-made Halloween costumes while 49 percent said they’ll make their own.
  •     77.4 percent plan to dispense the same amount of Halloween candy this year as last year, with just 12.9 percent planning to hand out more candy.
  •     22.2 percent of respondents plan to dress their pets in costumes.

“Over the past several years, Halloween spending has continued to jump every year, but we can’t maintain that pace forever,” Tran said. “Most retailers have no cause for alarm, however. Sales are still expected to be strong, although retailers should be prepared that their items won’t move as quickly this season as they may have originally predicted.”

From October 7, 2013 to October 11, 2013, CreditDonkey polled 1,076 Americans for their opinions and plans regarding the Halloween, Thanksgiving, and Christmas holidays.

View the full survey findings: http://www.creditdonkey.com/halloween-2013.html.

CreditDonkey.com provides information on the credit issues, news, and trends facing Americans through proprietary market research and analysis. Consumers can visit CreditDonkey.com to find credit card deals and stay informed with "donkey-proof" (easy to understand) financial tips.

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Charles Tran
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