Introducing Where2TravelNext – A Powerful New Marketing Platform for Travel Professionals Provided at No Cost to Travel Agents, Subsidized by Travel Suppliers

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Travel Reasearch Online is announcing the launch of Where2TravelNext, a marketing platform designed to tap a travel agent's own customers and prospects to increase sales using email marketing and social media, always driving customers back to the agent. Subsidized by pre-screened, high quality travel suppliers, the platform is provided at no cost to travel agents, featuring a professionally generated newsletter and travel specials program for e-marketing, a travel specials app for Facebook, and useful website content widgets for enhanced online engagement.

Where2TravelNext Newsletter
Where2TravelNext enables travel agents to further enhance their offerings with an entire suite of marketing options with no extra work for them and at no additional cost as it’s subsidized by travel suppliers.

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Introduced by Travel Research Online, Where2TravelNext is the next-generation marketing platform to help today's travel agents utilize their existing email database and Social Media channels as lead generators. It is designed to tap an agent's own customers and prospects to increase sales using email marketing and social media. Best of all, the platform automates several elements of marketing so agents do not need to do any additional work, and since the program is funded by travel suppliers, it is provided at no cost to travel agents.

“Where2TravelNext enables travel agents to further enhance their offerings with an entire suite of marketing options with no extra work for them and at no additional cost as it’s subsidized by travel suppliers. The secret to increasing sales is to rev up marketing frequency. Where2TravelNext agents do just that by automating a lot of the work for them! We highly encourage travel agents and group planners to take advantage of this incredible lead generation platform,” said Caroline Hughes, travel agent support for Travel Research Online.

“Plus, Not only does Where2TravelNext provide agents with targeted ways to build interest and market to their clients, but it also gives our travel supplier partners assurance that their specials and deals are reaching more than one million consumer travelers who are directed back to their preferred travel agent for planning and booking expertise. It’s an exciting way to drive leads for travel agents and support travel suppliers at the same time,” continued Hughes.

The robust marketing platform offers agents the opportunity to take advantage of the following Where2TravelNext programs:

Where2TravelNext Newsletters
The Where2travelNext Newsletter program is a professionally generated newsletter and travel specials service. It is designed to help travel professionals communicate effectively with their customers and generate more business from them. Private labeled for each agent or agency with their contact information and email, specials are automatically sent to the agent’s clients with no additional steps performed by the agent. All leads go directly to the agency and their list always remains confidential and proprietary to them -- data is always completely owned by the agent or agency. The program simply facilitates delivery of the emails to an agent's clients. This channel is ideal for generating new interest and leads for the agency. As an added bonus, when an agent or agency participates in the Where2TravelNext newsletter program and adds 100 clients/subscribers to their list, they get access to Voyager Travel Guides at no cost, a savings of $240 annually.

Travel Specials APP
Agents can add travel specials on a daily basis to their agency’s Facebook page or Website as an impactful way to extend consumer reach via social media. Where2TravelNext provides agents with all of the necessary set-up information and easy-to-follow step-by-step instructions. The offers from the newsletter program populate the agent's page on Facebook automatically through the Where2TravelNext Travel Specials app, providing fresh, consistently up-to-date supplier specials. Once set, agents can utilize the vast reach of this social media platform to generate new interest from fans, friends of fans, and other Facebook users, and even add their own specials to the application.

FREE Website Content
Where2TravelNext offers agents content widgets that allows them to easily add useful information to their website including: video bumpers, professionally written travel articles, as well as widgets for climate, world clocks and inspired quotes of the day. These valuable widgets help agents develop their online presence further to make their website a comprehensive resource for their clients, helping keep them top of mind as the go-to site for their travel planning.

Travel Agents can learn more about and register to use the new Where2TravelNext marketing platform at Where2TravelNext.com or visit the Where2TravelNext page on Facebook at: facebook.com/Where2TravelNext. For agent support or to make additional inquiries agents can email agentsupport(at)travmarket(dot)com. Travel suppliers interested in learning more about becoming a featured supplier of Where2TravelNext should register at Where2TravelNext.com.

About Where2TravelNext

Where 2TravelNext is the next-generation marketing platform to help today's travel agents utilize their existing email database and Social Media channels as lead generators. It is designed to tap an agent's own customers and prospects to increase sales using email marketing and social media, always driving customers back to the agent. Subsidized by pre-screened, high quality travel suppliers, the platform is provided at no cost to travel agents, featuring a professionally generated newsletter and travel specials program for e-marketing, a travel specials app for Facebook, and useful website content widgets for enhanced online engagement. Where2TravelNext is a brand of TravMarket and affiliate of Travel Research Online. For additional details or to register, visit Where2TravelNext.com.

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Marlene Oliver
NJC Communications
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