For the next stage of ThorolGraffix's growth, we have to be smart. We realize that we can’t do it all ourselves, and Vocus’ sophisticated marketing automation platform coupled with the marketing strategists is the formula we’ll need to drive expansion.
Beltsville, Maryland (PRWEB) June 16, 2014
Vocus, Inc., a leading provider of cloud-based public relations and marketing software, today announced that ThorolGraffix selected the Vocus Marketing Suite and Consulting Services to increase the number of downloads and active users of its HDR photo editing mobile app, which was released on the iTunes App Store in February 2014. By leveraging the Vocus Marketing Suite and Vocus’ team of consultants, ThorolGraffix will strategize, execute and analyze its marketing campaigns to expand usage of its mobile app.
Founded by Washington Wizards player Kevin Séraphin and professional photo editor Joshua Prendergast, ThorolGraffix’s mobile app was downloaded over 10,000 times within the first few days of its release earlier this year. Press release distribution through PRWeb and social media marketing powered the app’s launch and initial success.
As an avid technology enthusiast, Séraphin partnered with Prendergast after discovering his work on social media. The two launched ThorolGraffix after receiving business advice from Dallas Mavericks Owner and ABC’s “Shark Tank” Panelist Mark Cuban.
With the popularity of photo editing apps and immense competition in the marketplace, ThorolGraffix will use the Vocus Marketing Suite and its team of consultants to craft a long-term strategy to become the go-to photo enhancement tool for photography and social media enthusiasts.
“ThorolGraffix’s release on the App Store realized impressive initial results, with thousands of downloads and quickly earning a four-star rating,” said Séraphin. “For the next stage of its growth, we have to be smart. We realize that we can’t do it all ourselves, and Vocus’ sophisticated marketing automation platform coupled with the marketing strategists on its Consulting Services team is the formula we’ll need to drive ThorolGraffix’s expansion.”
ThorolGraffix began working with Vocus in May 2014.
ThorolGraffix is a mobile app available in the iTunes App Store that lets users turn an everyday photo into a unique and beautiful piece of art. With the ThorolGraffix filter, users photos come alive like never before, all in the matter of seconds with the easy to use interface. For more information, visit http://www.thorolgraffix.net.
Vocus provides leading cloud-based public relations and marketing software that enables companies to acquire and retain customers. The company offers products and services to help clients attract and engage prospects, nurture and convert customers, and measure and improve marketing effectiveness. More than 16,000 annual subscription customers across a wide variety of industries use Vocus software. The company is headquartered in Beltsville, MD with offices in North America, Europe and Asia. For more information, visit http://www.vocus.com or call (800) 345-5572.
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