AutoSoft Announces Christopher Morris As New Senior VP For Business Development

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Brings Depth of DMS, Other Industry Product Management and Business Development Knowledge

Leading dealer management system (DMS) provider Autosoft, Inc. ( announced today, that it has named Christopher Morris as its new Senior Vice President of Business Development.

“As a consultant to Autosoft for the last year, Christopher’s insights, connections, and perspectives have contributed significantly to the creation of the new Autosoft integration program to be rolled out at the NADA convention in January,” said Bryce Veon, Autosoft President and CEO. “We feel our company was ready to bring Christopher on full time to lead Autosoft’s integration business to leverage his industry experience and knowledge of our new strategic direction.”

Autosoft unveils the new Autosoft and formally introduces Morris at Booth #3318 at the 2014 NADA Convention & Expo in New Orleans, Jan. 25-27.

“Autosoft has always been a nimble, responsive DMS provider that offered a viable alternative to the larger competitors in the market,” stated Morris. “I’m excited to be a part of this innovative company, and am eager to contribute to its continued growth and success.”

Morris previously managed a strategy consulting practice focused on small and emerging companies. He also has fifteen years of industry experience, primarily with the Reynolds and Reynolds Company, where he held several senior leadership positions in product management and marketing. Prior to Reynolds, he held executive positions with several Fortune 500 corporations including Emerson Climate Technologies, Siemens Building Technologies and Carrier Transicold (a unit of United Technologies Corp.)

About Autosoft, Inc.
Autosoft Inc., headquartered in western Pennsylvania, is a leading dealer management systems provider for automotive dealers. Celebrating twenty-five years of serving the needs of auto retailers, Autosoft has an established customer base of nearly 2,000 dealerships in the U.S. and Canada. Autosoft is committed to delivering customer service and support that result in efficiency and profitability for dealerships.

For more information, call (800) 473-4630 or email at marketing(at)autosoft-asi(dot)com or visit

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Lisa Zgela
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