New York, NY (PRWEB) January 15, 2014
Trace Media Marketing announced today that it has re-launched the company’s website to better reflect the company’s brand and more accurately showcase its services. As part of the new launch, Trace Media Marketing has also introduced a new logo and aesthetic that better represents the company’s personality.
The site will showcase the TraceMedia team through staff-created content, case studies as well as an active blog. By producing regular, relevant content, current and potential clients will be able to view Trace Media Marketing’s portfolio of work, as well as keep abreast of the company’s recommendations and advice regarding the ever changing SEO environment.
“Given that members of our team have extensive experience within their respective fields of expertise , we felt it was appropriate to highlight our team members' unique viewpoints,” said Chris Dawkins, CEO of TraceMedia. “Plus, our new content is more helpful to clients – including those who have previous experience with SEO teams – in understanding the experience of working with TraceMedia,” he added.
The development of the new site involved an evaluation process with the previous site along with the company’s regular client inquiries to evaluate what they were missing and how they could make the site more user-friendly. They realized that SEO is confusing to many of its potential clients so they wanted the site to serve as an educational platform as well.