In today's litigious society, it is growing more and more dangerous for online marketers to generate leads...
Atlanta, GA (PRWEB) January 08, 2014
Ever since the early days of the Internet and Email, online marketers have been fighting over leads. Most people are familiar with spam and are bombarded daily with unscrupulous webmasters who harvest emails and then try to turn those into sales. That is the dark side of online marketing, but a good many online marketers do it the right way: double opt-in, spf records, CAN-SPAM act adherence, Safe Harbour compliance, no buying of “lists”, et cetera.
Even those brave marketers who engage in single opt-in lead forms finally have a leg to stand on. With single opt-ins, the spam complaint ratio goes through the roof. This is especially true because bots are often used to sign up to lists to spam the list itself. The email, usually made up, often is a real email whose owner then has no idea why they are considered a lead. In these cases, at least the marketer has the data on hand and can prove that they were not negligent. At that point, the marketer can simply remove the unwitting “bot” lead and move on with less stress.
OptGuard should be the first stop on any online marketer's way to lead generation. The service is priced just right, to start off free and grow as the online marketer’s database grows. Pricing the service in this way makes it affordable to successful marketers who want to be safe rather than sorry.
OptGuard finally fills a void that has existed on the Internet for more than a decade. It is a simple idea with huge ramifications. The simplicity of the service meets certain and specific criteria, in order to protect marketers. OptGuard founders believe that this is the next big thing in online marketing --protecting the marketers themselves.
To learn more, visit http://www.optguard.com.