Central Islip, NY (PRWEB) January 17, 2014
JMR Graphics, a nationwide vehicle wraps manufacturer, comments on an article discussing the Australia Outdoor Media Association’s public relations initiative, designed by Born & Raised, to highlight the benefits of poster advertising.
In an article published by The Drum on January 6th titled, “Born & Raised design awareness raising PR offensive for Outdoor Media Association,” a new public relations initiative launched by The Outdoor Media Association in Australia is discussed. The campaign is designed to highlight the benefits of traditional poster advertising. The campaign will appear at over 600 sites throughout New South Wales, Queensland, South Australia, and Victoria.
One of the major goals of the campaign is to highlight how poster advertising gives back to the community. Born & Raised, an agency that designed the campaign, says in the article, “Out-of-Home gives back to the community in many ways that people are unaware of, so it was fundamental that we found an engaging way to bring these messages to life. The happy and likeable billboard characters deliver the message with charm and humility. Combined with bright and simple design that lets the message win, the campaign is a showcase for effective outdoor communication."
TJ Panell, a representative of JMR Graphics, a nationwide vehicle wraps manufacturer, says,“Outdoor advertising can help subsidize community amenities such as bus stops and park benches by offering the publicly or privately owned site funds to display their brand, while also subsidizing the bench, bus stop, etc. itself. It benefits the community, the people in it, and the local businesses in the area. It is a great way for smaller, local businesses to get their brand out there and to effectively compete with the bigger corporations.”
JMR Graphics is an award winning Nationwide 3M Certified Manufacturer of Graphics for over a quarter of a century. We specialize in branding companies through Fleet Graphics, Vehicle Wraps, Architectural Wall Graphics, Promotional Window Clings, Floor Graphics, Event Signage and much more. We offer a variety of 3M Graphics Films, which are specially designed for most surfaces that require a changeable, short and long-term application. Our exceptional “Turn Key Service” is backed with a 3M MCS Warranty to give you peace of mind when you need optimum performance for the intended life of your graphics. With our state-of-the-art, cutting-edge facility we inspire our clients by providing creative design, custom-printed graphics and handle a network of nationwide installers. JMR Graphics provides expert capabilities and capacities needed to meet any graphic challenge.