Kolcraft Introduces New Sealy Crib Mattresses with Naturally Enhanced Cool Gel

Family owned and operated crib mattress and baby gear manufacturer Kolcraft Enterprises, Inc. will introduce new Women’s Choice Award Winning Sealy® crib mattresses including the Preserve-VG™ Cool Gel crib mattress line.

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Chicago, IL (PRWEB) January 18, 2014

Family owned and operated crib mattress and baby gear manufacturer Kolcraft Enterprises, Inc. will introduce new Women’s Choice Award Winning Sealy® crib mattresses including the Preserve-VG™ Cool Gel crib mattress line. Sealy crib mattresses are the leading brand in the USA and offer families classic and natural innerspring and foam options with the latest innovations in sleep technology.

Sealy’s new cool gel baby mattresses are the only crib mattresses made with Preserve-VG™ gel-infused viscoelastic “memory” foam. This foam uses a percentage of soybean oils to help create a cool and comfortable sleeping environment for children. Preserve-VG™ foam bounces back to shape immediately instead of retaining heat like regular memory foam can. Kolcraft was the first manufacturer to bring soy-enhanced foam to the juvenile market with the highly rated Sealy Soybean Foam-Core Crib Mattress. The addition of a soy-enhanced cool gel shows Kolcraft’s commitment to continuing to bring “eco-friendlier” options to the market with the latest in advanced sleep technology. By using American-grown renewable resources like soybean oils, manufacturers are less dependent on foreign crude oils to make a firm foam for babies.

The Preserve-VG™ cool gel crib mattresses include the Sealy® Cool Beginnings™ 2-Stage and the Sealy® Cozy Cool™ Hybrid 2-Stage options. The Cool Beginnings™ is designed with an ultra-firm and ultra-lightweight polyethylene foam for infants and a cool gel foam for toddlers, weighing in at less than 8 pounds. For innerspring mattress fans, the Cozy Cool™ Hybrid combines coil and cool gel foam for the resilient firmness only a quality steel coil can provide plus the cool gel layer. To top it off, each of these crib mattresses are made with a CoolTex™ fabric cover that is waterproof and stain-resistant. The CoolTex™ covers enhance the coolness of the gel foam.

“Parents have depended on Sealy brand crib mattresses for decades and we are proud to continue to bring the latest innovations in sleep technology to children,” said Andrea Ostapa, Senior Marketing Manager for Sleep Products at Kolcraft.

All Sealy crib mattresses, including the Preserve-VG™ cool gel line, are GREENGUARD® Gold Certified, which means the entire mattress has been tested for indoor air quality and chemical emissions. The foam is also CertiPur-US® Certified, which is an industry quality standard, so when parents see this certification it will help them understand they are purchasing a crib mattress that uses a superior foam.

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Kolcraft Enterprises, Inc.®, is a third generation family-owned baby gear company that began in 1946 in Chicago. As a family owned business, Kolcraft continues to promote an entrepreneurial approach in the development of “must have” baby products that make parents’ and caregivers’ lives easier. Kolcraft is proud to manufacture famous brand name baby gear under Contours®, Mira Studios™, Sealy®, Jeep®, MLB™ and Sesame Street® brands.


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