SMS Masterminds’ Heroes Among Us Program Signs Second United States Military Veteran

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SMS Masterminds, a national mobile and loyalty marketing agency, signs the second veteran to their Heroes Among Us program.

E3 Private First Class (Ret.) Jeff Collins

E3 Private First Class (Ret.) Jeff Collins is the second veteran to sign with SMS Masterminds’ new Heroes Among Us program, capturing Lincoln, Nebraska in his unique market-exclusive business opportunity.

Collins served in the Army Infantry driving a 113 Armored Personnel Carrier in the mid-1980s and was fortunate to not have been involved in any conflicts during his time of service. His basic training and AIT was done at Ft. Benning, GA; he was then moved to Ft. Carson, CO and ended his active service in Germany.

“Jeff has great entrepreneurial spirit and high energy,” says SMS Masterminds Vice President of Sales, Charles Gerencser. “We are pleased to welcome him to the SMS Masterminds family of licensees!”

Collins has built his own companies in the past, and decided that the Masterminds program would help him not “re-invent the wheel” once more. After researching SMS Masterminds and learning the basics of mobile marketing online, Collins says he knew this would be the company to work with.

“From the first phone call, I felt comfortable,” Collins says. “Compared to other offers, I saw this was the clear choice in mobile marketing.”

The Heroes Among Us program offers honorably discharged veterans a unique market-exclusive business opportunity in their area available at a discounted rate. Only ten options are available in this limited-time program, which offers qualified veterans a savings of nearly $4,000 over the standard Masterminds program. The program requires a $9,000 down payment, with an additional $15,000 financed in-house at an unparalleled zero percent, saving qualified veterans nearly $2,500. Seven months of no service fee are also included, a savings of $1,500.

The SMS Masterminds license their services, technology and knowledge to entrepreneurs around the country interested in mobile and loyalty marketing. Licensees then impart that knowledge to local small-to-medium sized businesses and introduce mobile and loyalty marketing to the area.

The Masterminds’ Loyalty Rewards Kiosk, a tablet with its own operating system, allows customers to enter their ten-digit phone number as a “check-in,” which also enters them into the customer database. By entering a mobile campaign, customers are opting-in to receive text messages on their mobile phone from the business. Many of the texts customers receive offer rewards, discounts or information on events and sales — all for being a loyal customer. More than 1.416 million customers are currently participating in the national network of Masterminds’ programs, and that number is growing rapidly.

For more information about SMS Masterminds services or accomplishments, please visit, email info(at)smsmasterminds or call us at 877-541-8398. For honorably discharged veterans interested in this unique business opportunity, please contact our Vice President of Sales Charles Gerencser directly at extension 311 or Charles(at)


About SMS Masterminds:

SMS Masterminds is a technology company founded in 2009 by serial entrepreneur Alex Minicucci that is changing the way mobile marketing services are used by small and medium sized businesses. This new integrated, data-driven approach combines the core functions of SMS/text messaging, mobile web and email helping businesses create stronger relationships with their customers through the use of proprietary social and mobile marketing tools.

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Nicole Jacobsen
SMS Masterminds
since: 08/2010
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