By providing stunning visual aids that literally pop out of the screen, glasses-free 3D displays can represent products in intricate ways that are impossible to achieve with the screen of a computer or smartphone.
New York, NY (PRWEB) January 13, 2014
Magnetic 3D, the industry leader in glasses-free 3D solutions, today announced that it will join Microsoft and XOMNI at National Retail Federation’s 103rd Annual Convention & EXPO, being held January 13-14 at the Jacob K. Javits Convention Center in New York City.
In Microsoft’s booth, #2703 in EXPO Hall Level 3, XOMNI will be demonstrating its Assisted Selling Application as well as its complete integration with Microsoft devices and operating systems. Running Windows 8 and completely compatible with Surface tablets, the application showcases the value of XOMNI’s cloud-based retail solutions in a technologically advanced point-of-sale environment.
“XOMNI is dedicated to helping retailers connect with their target audience at the point of sale, which is becoming increasingly difficult in this day and age,” said Chad Brown, president and CEO of XOMNI. “With all of the information everyone currently has at their fingertips, more and more consumers are doing research, and subsequently making purchases, online. Always looking for innovative technology, XOMNI makes in-store retail a unique experience that consumers simply cannot get at home. As we will demonstrate at NRF, adding glasses-free 3D to our established Omni-Channel Platform will help increase consumer engagement for any retail campaign.”
Using a Magnetic 3D display, XOMNI will unveil its integration of glasses-free 3D technology at “Retail’s BIG Show” this year. Visitors to the booth will be able to observe this integration as XOMNI-equipped tablets interact with the Magnetic 3D screen, providing a first-hand illustration of the impact glasses-free 3D technology delivers to the retail industry.
“Our technology aims to reverse showrooming, in which consumers examine products in a retail store, but then go online to get the best price and actually make the purchase,” said Tom Zerega, founder and CEO of Magnetic 3D. “By providing stunning visual aids that literally pop out of the screen, glasses-free 3D displays can represent products in intricate ways that are impossible to achieve with the screen of a computer or smartphone. Through XOMNI’s retail platform, our unique graphics are complimented by the expertise of an in-person retail associate, encouraging consumers to make their purchase decision at the store rather than online.”
Representatives from both Magnetic 3D and XOMNI will be available in Microsoft’s booth to greet visitors and address any questions regarding the use of glasses-free 3D solutions in the retail environment.
About Magnetic 3D
Headquartered in New York City, Magnetic 3D (http://www.magnetic3d.com) designs and produces industry-leading, end-to-end, autostereoscopic (glasses-free 3D) solutions. Magnetic 3D’s proprietary Enabl3D™ technology modifies flat-panel displays, enabling them to show high-definition 3D video content without the need for special eyewear. This process provides audiences with a realistic visual experience that includes both captivating off-screen “pop” and the immersive perception of depth on what would otherwise be a flat display. The company focuses on exceeding clients’ 2D expectations by delivering the highest-quality glasses-free 3D visual experience in retail digital signage, gaming, hospitality, movie theaters, casinos, hotels and other public venues.
XOMNI is a software company providing a powerful platform to retailers and agency partners who are building rich, in-store assisted selling experience designed to engage customers and their devices. XOMNI builds brand affinity and enables retailers to engage directly with the consumer to instantly understand what customers demand. XOMNI Online Services in the Cloud serves as a platform to empower the rich consumer-facing experiences that attract and retain customers through an unparalleled in-store retail experience.
NRF is the world’s largest retail trade association, representing discount and department stores, home goods and specialty stores, Main Street merchants, grocers, wholesalers, chain restaurants and Internet retailers from the United States and more than 45 countries. Retail is the nation’s largest private sector employer, supporting one in four U.S. jobs – 42 million working Americans. Contributing $2.5 trillion to annual GDP, retail is a daily barometer for the nation’s economy. NRF’s This is Retail campaign highlights the industry’s opportunities for life-long careers, how retailers strengthen communities, and the critical role that retail plays in driving innovation. Retail’s Big Show, an annual four-day event, is NRF’s flagship event, bringing together industry players for unparalleled education and collegial networking.