Valentine's Day is a reason for consumers to give gifts to friends, family and loved ones. By redesigning labels and stickers for the holiday, brands can make almost any product gift-friendly.
Denver, CO (PRWEB) January 14, 2014
Lightning Labels, leader in printing custom labels and stickers, is helping businesses create Valentine's stickers for food packaging and bath and body products this season. As the middle of winter approaches, it's time to start thinking about labeling for Valentine's Day. Making special candy bag labels as well as redesigning containers for baked goods are both recommended marketing ideas.
"Valentine's Day presents a great opportunity for businesses to increase revenue during the less busy months. While chocolatiers and other candy makers will definitely see business growth during this time, other industries can take advantage of this season as well," said AnneMarie Campbell, Business Development Manager at Lightning Labels. "Valentine's Day is a reason for consumers to give gifts to friends, family and loved ones. By redesigning labels and stickers for the holiday, brands can make almost any product gift-friendly."
Create Special Valentine's Candy Bag Labels:
Sweets are one of the go-to gifts every February. Making Valentine's candy bag labels ensures that these goods will fly off the shelves. Chocolates always make a great gift, but customers will be looking for products that are packaged especially for the holiday. If labels don't exhibit the tell-tale symbols, shoppers may pass them by. Hearts are the most prominent image in the candy aisles during this time of year. To keep up with the competition, most candy makers will have to adopt this motif as well. Floral designs, particularly roses, will also look appropriate.
Color scheme is another theme to keep in mind. Reds, pinks and purples reign supreme on the shelves in early February. Even without additional holiday-themed imagery, these colors represent love and affection.
Put Labels for Valentine's Gifts On Many Different Products:
Themed labels for Valentine’s gifts that contain imagery and colors are traditionally associated with the holiday and relevant for many products. For example, bath and body products can be dressed up with red hearts very effectively.
Brands shouldn't be afraid to experiment by using holiday labels on products that aren't usually considered romantic presents. This day has become another event in which loved ones give one another gifts. Chocolate and flowers aren't the only ways to express affection. Any product can be a Valentine's gift. Extra attention to labeling during this time can ensure that consumers take more creative approaches to gifting. For instance, beverages like coffee, tea and hot cocoa can make excellent presents, especially with a nice label.
Lightning Labels is offering 10 percent off any label order through January 17, 2014, using promo code NEWYEAR14 at checkout. Maximum discount is $1,000. Free ground shipping applies to orders placed online only and shipped within the U.S. and Canada. This offer cannot be combined with any other offers or promotion. Visit Lightning Labels.com for more information or updated promotions.
About Lightning Labels:
Lightning Labels uses state-of-the-art printing technology to provide affordable, full-color custom labels and custom stickers of all shapes and sizes, and now offers a full line of custom packaging products. From small orders for individuals, to the bulk needs of big businesses, Lightning Labels is equipped to handle and fulfill sticker, label and product packaging projects of all types. Best of all, like the name implies, Lightning Labels provides a quick turnaround to every customers' labeling and product packaging needs. Uses for Lightning Labels' custom product labels and custom stickers include food packaging and organic food labels, wine and beverage labels, bath and body labels, and nutraceutical products, such as vitamins, essentials oils, and herbal remedies, as well as event stickers, adhesive window stickers and more. Lightning Labels strongly supports the development of environmentally friendly printing materials and carries EarthFirst PLA, a new kind of green label material made from corn instead of petroleum. While operating as a high-tech printer, Lighting Labels prides itself on its personalized customer service. Lightning Labels provides one stop shopping for all of your label and product packaging needs. For more information and to place orders online, visit LightningLabels.com. For the latest in packaging news and labeling promotional offers, find Lightning Labels on Twitter (@LightningLabels), Facebook, Pinterest, Google+ and LinkedIn.