Atlanta, GA (PRWEB) January 14, 2014
Janel Riley didn’t expect that her wait shift last month at SPIN! Neapolitan Pizza would be unlike any other she had worked at SPIN!’s Prairie Village, Kan. location. But that was before she found out about the 12 Days of #Tipmas, a recognition movement created by Red Book Connect to encourage acts of kindness and generosity to the wonderful hard working servers in the restaurant industry. Janel’s customer, a Red Book Connect team member, gave her a $50 gift card to thank her for her excellent service and customer-friendly attitude.
During the 12 Days of #Tipmas, December 9 - 21, Red Book Connect, a global mobile technology solutions provider for the restaurant industry, wished the service industry a Merry Tipmas by making a difference in the lives of hourly employees. Red Book Connect’s executives, team members, partners, and clients were encouraged to complete a different mission each day and share their experience online. Influential online personalities were invited to participate and spread the word to their communities. The public was also invited to watch and participate in their own Tipmas experiences with a tweet, a photo, a blog post or a simple act of kindness. The program not only resulted in pleasantly surprised servers around the world but quickly spread online, gaining momentum across the restaurant industry and generating an outpouring of support that was nothing short of amazing. From buying meals and desserts for food servers to providing 100% tips on bills to sharing stories and photos of excellent service and outstanding servers online, the 12 Days of #Tipmas was a huge success, benefiting hard working servers around the world, resulting in dozens of stories and testimonials and generating 6.6 million impressions via Twitter, Facebook and LinkedIn.
One #Tipmas participant was actress Yvette Nicole Brown, known for her work in several movies and TV shows including NBC’s Community. Ms. Brown encouraged her 414,000+ Twitter followers to make #Tipmas last throughout 2014, and she wasn’t the only one. Several participants and observers emailed, posted and tweeted that they wanted to see the #Tipmas momentum continue.
Tweet this!: @Red Book Connect #Tipmas Recognizes Outstanding Restaurant Servers
To maintain the spirit of Tipmas, Red Book Connect is excited to announce #Tipworthy, an ongoing global program that encourages everyone to recognize and reward great servers and service. There are several ways to participate in #Tipworthy:
“We started the 12 Days of #Tipmas with a simple idea - to recognize and reward those who work hard every day to provide excellent service,” said Kristi Turner, senior vice president of Global Marketing at Red Book Connect. “We were pleasantly surprised when it took on a life of its own as word spread about it through social media. Not only were our team members participating but hundreds of others joined in as they heard about it. We’re delighted that Tipmas has turned into #Tipworthy because it’s a well-deserved tribute to our nation’s restaurant team members and a reflection of our mission to serve those who serve others.”
About Red Book Connect
Red Book Connect is a global mobile technology solutions provider for the restaurant industry. The company delivers a comprehensive suite of customizable software designed to automate managerial challenges such as hiring, training, scheduling, business intelligence, shift communication, labor and inventory management. Its world-class products include HotSchedules, Digital Red Book, Manager’s Red Book, Macromatix, GoHire and Schoox. Red Book Connect is proud to serve more than 1.2 million users in over 128,000 locations across 26 countries. For more information visit: http://www.redbookconnect.com.