Los Angeles, California (PRWEB) January 15, 2014
24-7 Van Lines, a premier moving company offering residential and commercial relocation services for local, long distance and international moving, has recently debuted a special discount for long distance movers. The discount, named “Haul Me Out of Here,” is offered to those who are moving for no less than 500 miles, both for residential and commercial customers. The reason behind introducing this special discount for long distance movers has to with the company’s desire to make long distance moving more affordable. In addition, 24-7 Van Lines also aims to increase its share of the long distance moving market. The combination of these two factors led to the unveiling of the “Haul Me Out of Here” long distance moving discount. The discount works for any customer who is moving a residence (or business) for at least 500 miles. There are no other restrictions in order to obtain this long distance moving discount, such as the number of bedrooms, office square footage, or moving/not moving across any state lines.
24-7 Van Lines’ marketing department was responsible for the creation and the roll out of the long distance moving discount. The company’s general manager, Herbert Thompson, who oversees the work of the department, admits that the idea behind the long distance moving discount was one of many that come out of the marketing department: “Not all of their ideas actually materialize, but this, we thought, was a simple and effective way of making long distance moving more affordable for our customers. As the economy slowly improves nationwide, people generally become more mobile and are willing to pursue business ventures and job opportunities that open up, often far away from home. This discount which, should save customers, on average about 10 percent, is aimed at helping these folks.” The popularity of the “Haul Me Out of Here” discount has not be yet tested on a mass scale, but it should prove popular once it is advertised by the company. “No one who is planning a 500+ miles move would decline an opportunity to save some money,” joked Thompson.
The “Haul Me Out of Here” discount is one of many different promotional offers that are continuously offered to 24-7 Van Lines’ customers, both in local and long distance moves. The idea behind offering a number of discounts and promotions is to synchronize promotional offers with the needs of the customer base. The roll out of the “Haul Me Out of Here” discount is an indication that the demand for long distance moving is on the rise. And, if a certain discount proves popular with customers, there are higher chances that it will be virally recommended by customers to friends and family. “Often times we see a brush fire effect when it comes to popular discounts,” says Thompson. “The most popular promotions are advertised for us by our customers.” 24-7 Van Lines hope that the “Haul Me Out of Here” discount will become one of those discounts in the near future.