(PRWEB UK) 16 January 2014
A weekly LoveBurton hour on social networking website Twitter is putting the town firmly on the UK map.
Every Thursday, between 8pm and 9pm, local businesses and organisations are encouraged to include the hashtag #loveburton in their tweets. This helps them to connect with other local businesses and customers and raise their profile.
Just five months after it started, the LoveBurton hour is outstripping many other Twitter hours which have been set up in recent years to promote businesses in other towns and counties.
The idea for LoveBurton hour was hatched over a coffee last summer between Burton Business Club Chairman Ian Page and business growth coach Jaz Greer, of Make a Difference.
Jaz said: "We thought it would be a great way to bring local businesses together and also to promote the town. Compared to many other Twitter hours, we can see that LoveBurton is getting four times as many tweets posted. It's a great way of businesses networking online and making connections that can translate into useful business relationships."
LoveBurton has also moved into the real world with Burton MeetUps now being held in the town on the second Friday afternoon of every month for those who follow LoveBurton hour.
At the first Burton Meetup of 2014, at the town's Holiday Inn Express (Fri Jan 10), some 40 businesses met to cement the connections they had made on Twitter and look at how they could help grow each other's businesses.
Ian, who also runs web development company Webb2b Burton Limited ( http://www.web-b2b.co.uk ), said: "I'm delighted by how LoveBurton hour has taken off and it's great to see these businesses meeting up and discovering how they might work together in the future. There's a lot of love for Burton from the companies based here and that's why we chose the LoveBurton hashtag rather than just calling it BurtonHour."
Speaking at the latest Burton MeetUp, Jaz said: "I think there's a real mood of optimism in the local business community and people are thinking positively about how to grow their businesses in the coming year. We hope to organise more LoveBurton events in 2014 to help boost local businesses and the local economy."
Note to Editors:
The Twitter hour is part of the Love Burton project which Ian is championing to help Burton businesses grow and develop. More information about local events to help businesses can be found at http://www.loveburton.co.uk. Ian is also Burton on Trent champion for the Government-backed Start Up Britain campaign which seeks to support and inspire new business start-ups.
Meetup Burton is also supported by local companies Midweb Services and Big Local App.
For more information contact Ian Page on 07859 020 315 or email [email protected]