Traverse City, MI (PRWEB) January 16, 2014
— Marketing to those who need addiction treatment is a unique challenge that requires techniques different from the average marketing plan.
Active Internet Marketing has now launched addictionmarketing.com to better assist the addiction treatment industry in their online marketing efforts. Because addiction treatment facilities must market to those who need their services and their families, the marketing techniques used must, the site says, “build trust [as well as] generate conversions.”
Addictionmarketing.com combines several pieces of online marketing – social media marketing, search engine optimization, web design, pay-per-click, and conversion rate optimization – into a complete marketing plan geared towards the addiction treatment industry.
The site provides examples of ways that addiction treatment facilities can use online marketing to their advantage, including developing infographics and Ebooks that educate readers on the addiction treatment process and single page designs that will “direct visitors to a specific action.”
Addictionmarketing.com also includes a blog with more detailed tips on online marketing specifically geared towards addiction treatment. These articles range from choosing the right content for an addiction treatment website to developing a social media plan that is sensitive to the needs of their clients.
Active Internet Marketing developed addictionmarketing.com to help addiction treatment facilities generate the most leads for the lowest cost. They have experience working long-term with several private addiction treatment facilities from all over the United States.