Fashion Forward Boutique le Dress Making Waves by Joining RewardMyWay to Further Enhance Its Customer Experience

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le Dress launches a successful partnership with RewardMyWay to compliment and simplify its customer loyalty program.

Amy Thompson, Lead Stylist at le Dress

“RewardMyWay is a great tool to gather information from our customers.” said Amy Thompson, a le Dress stylist.

le Dress is a haute boutique created by two sisters-in-law Eva Anderson and Robyn Anderson Baldenegro. Opening almost six years ago in 2008 and being named Best New Boutique by Chicago Magazine, you’ll find a mix of big name labels and unique up-and-coming designers at a variety of price-points. le Dress carries everything from fabulous frocks & flirty tops to the perfect pair of denim & chic accessories, for everybody and every budget.

RewardMyWay's platform allows merchants to increase customer visits through rewards and special offers, drive mobile transactions and improve retention all while increasing revenue. Merchants featured on RewardMyWay will have customized loyalty plans unique to their businesses marketed via social commerce tools that build online exposure and provide real-time cash visibility into purchases.

“RewardMyWay is a great tool to gather information from our customers,” said Amy Thompson, a le Dress stylist. “Before using this platform, we used punch cards for rewards which were hard to keep track of, especially if a customer misplaced them. Now our customers get a convenient key chain card that is easy to scan on the iPad, but also have the ability to check in using their email if needed. It has simplified our loyalty program for our customers as well as our business.”

Stephanie Lemus, Mobile Marketing Campaign Specialist for RewardMyWay, stated, “We are very excited to be partnering with Eva, Robyn and their team. They are visionaries in fashion and the perfect partner to maximize the efficiency and opportunity generated by the RMW platform.

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Jack Daly
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