"As we expand nationally through traditional distribution channels at fine retailers, we wanted to ensure customers shopping online have a trusted and easy way to purchase FLASQ. Amazon.com is the ideal solution," said Dave Bon, CEO at JT Wines.
St. Helena, Napa Valley, CA (PRWEB) January 17, 2014
FLASQ Wines, the first and only domestic wine packaged in 100 percent recyclable, quick-chilling and shatterproof aluminum half-bottles (375ml), recently launched sales of its California Chardonnay and Merlot varietals on Amazon.com. An important growth sector for the website, FLASQ joins the more than 7,000 wines now available on Amazon.com.
“We’re excited to see Amazon.com embracing the wine consumer,” said Dave Bon, CEO at JT Wines, the parent company for FLASQ Wines. “As we expand nationally through traditional distribution channels at fine retailers, we wanted to ensure customers shopping online have a trusted and easy way to purchase FLASQ. Amazon.com is the ideal solution, and with the shatterproof aluminum bottle’s lower case weight during shipping, it’s a natural fit for their business model.”
“Furthermore,” continued Bon. “Compared to glass bottles, the FLASQ carbon footprint is reduced by 35 percent during shipping.”
Known as Great Wine, Any Time, FLASQ features Merlot and Chardonnay from California’s prominent wine regions, and it appeals predominantly to drinking-age Millennials and wine enthusiasts with active lifestyles – such as hiking, tailgating, boating and golf – who desire a modern design, convenient and portable packaging, and an environmentally-responsible product. Residents of California, the District of Columbia, Nevada and Oregon may purchase FLASQ for $20.97 plus tax and shipping for a minimum of three bottles. Further information is available at Amazon.
About FLASQ Wines
Launched by JT Wines of St. Helena, Calif. in 2011, the award-winning FLASQ Wines is the first and only line of domestic wines packaged in 100 percent recyclable and quick‐chilling, 375ml aluminum bottles. With Chardonnay and Merlot hailing from California’s renowned wine regions, FLASQ offers a convenient, socially responsible and fun approach to the enjoyment of wine. It’s Great Wine, Any Time. For information, please visit FLASQwines.com. FLASQ Wines can also be found on Facebook and Twitter (@FLASQwines).