Winnipeg, Manitoba (PRWEB) January 18, 2014
I/BX Agency has announced that it will now operate under DASH Agency, effective immediately. With this change, our goal is to align the name of the company with our reinvigorated marketing efforts.
In 2012, David Bell and Christian Lunny launched I/BX Agency to help serve the needs of clients who wanted to immerse themselves in an online realm. Their aspirations were to develop a service that allowed brands to explore new business opportunities and discover avenues to their company that previously had not been observed.
I/BX currently represents a nationally recognized brand that has a concise vision and understanding of social media as a tool for injecting personality into a business. The focus moving forward will be for DASH to strive to exceed the capabilities of its predecessor, while keeping its core principles intact.
I/BX had previously dedicated its efforts to encompass various digital strategies that included traditional advertising with a spotlight on social media, however the aforementioned has now become commonplace for brands to exhibit their comprehensiveness, so the transition from a digital agency to a purely social media agency is fitting given the company’s new functionalities and growing team.
“This change from I/BX Agency to DASH Agency serves as an important juncture for us because it signifies our ideology that in order for us to remain relevant, we must continue to evolve,” says Bell, Co-Founder.
Now, with social as DASH’s foundation, we’re able to provide brands with the ability to punch above their weight by using technology as an enabler, instead of inhibiting their capacity for brand growth.
DASH is a social media agency with digital agency capabilities.
Brands are constantly attempting to connect with consumers; most of whom are attuned to online devices to stay up to date with current events. This reliance on technology to drive their habitual activities is something we make our clients privy to, so they can focus their efforts on leveling the playing field. We’re the middlemen for this interaction, which we achieve by bringing the two factions together through innovative and inspiring digital experiences. Technology has limitless power and its broad-ranging movements are what we use to facilitate human connections. In this way, we strive to make communication more visible, attainable and transparent as possible. We’re on the ground level of something that feels refreshing, with no interest in creative ceilings.