Moving Social & Sentiment Beyond Hype to Reality at Text Analytics World San Francisco 2014

Share Article

Groundbreaking Text Analytics Conference (march 17-19, 2014) Will Also Cover New Applications in Corporate Risk Mitigation, User Experience and Predictive Analytics

Text Analytics World | March 17-19, 2014

Text Analytics World | March 17-19, 2014

It’s official – the old social and sentiment models are dead. Fortunately, the new ones are on display at Text Analytics World (TAW) San Francisco (March 17-19, 2014). Over the course of three days, global experts will be demonstrating next-generation analytic approaches that go far beyond current practices.

Interested attendees shouldn’t delay…
Early bird savings end on Friday, January 24, 2014.

Social and sentiment analysis have received more than their fair share of hype in the past few years. In their 2013 report, Text Analytics: The Hurwitz Victory Index Report, the authors note that there are currently more than 100 vendors providing social monitoring platforms, with varying degrees of sophistication.

Yet even with these monitoring platforms installed, companies are still struggling to unlock the true value of their data. Here’s where the real-world sessions at TAW San Francisco 2014 come in:

Discovering Patterns in Client Feedback

How can businesses transcend the use of simple sentiment and categories to discover meaningful patterns in text? CIBC’s scalable Voice-of-Client approach – developed from a customized process of Sequence Discovery, Decision Trees and Visualization techniques – is one way to do it.

Beyond Sentiment: Understanding Customers through Experience Modeling

As the speaker Moritz Sudhof puts it: “Using simple sentiment analysis to understand the customer experience is no better than using black-and-white photographs to understand color.” Learn from Sudhof how new methods like speaker-sensitive word association modeling are incorporating the full emotional and conceptual complexities of text.

Flip the Script: Leveraging Social Media Complaints to Improve Customer Experience with Text Analytics
The location and depth of customer feedback has shifted dramatically in recent years. Hear Steven Ramirez discuss how analysts are expanding their efforts to unlock data from a vast range of sources, including social media and complaint databases. The aim? To identify customer issues before disaster strikes.

Attendees in TAW’s Social Media/Sentiment track will also discover “how-to” sessions on semi-supervised learning, multilingual contexts, improving profitability and more.

And that is only half the story. In addition, the conference dives deeply into applications-focused talks in the second track, Enterprise Text Analysis, covering topics as diverse as Corporate Risk Mitigation and using text analytics to enhance enterprise search and search-based applications, as well covering the latest techniques in enterprise text analytics.

Add seven intensive workshops, a keynote from Tom Reamy, countless networking opportunities and co-location with four other conferences – including Predictive Analytics World San Francisco 2014 – and you have all the makings of an event to remember.

Early Bird Deadline

Register before January 24, 2014 for Text Analytics World San Francisco (March 17-19, 2014) and save up to $400 off the full price.

View the full agenda and see all the in-depth sessions available.

About Text Analytics World

Brought to you by the producers of Predictive Analytics World, Text Analytics World is a full-spectrum conference that covers all aspects of text analytics. To solidify the business value you gain from text analytics, TAW delivers the latest methods/techniques, demonstrating their deployment across a wide range of industries, large and small. TAW also explores a full range of vendor solutions and various forms of text analytics enterprise deployment.

Co-located with eMetrics Summit, Conversion Conference, Predictive Analytics World (PAW) and AM Days as part of Data Driven Business, TAW San Francisco also provides cross-conference registration options for access to a wide scope of leading analytical coverage and case studies.

About Rising Media

Rising Media is a global events producer excelling in Internet and technology-related conferences and exhibitions. Rising Media-produced events include Data Driven Business Week, the eMetrics Summit, Context Conference, Conversion Conference, Predictive Analytics World, Text Analytics World, Affiliate Management Days, Building Business Capability, Social Media Economy Days, Web Effectiveness Conference, Search Marketing Expo, SemTech and Social Gaming Summit in the US, Canada, UK, France, Germany, Sweden, Finland and Australia.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Jillian McGinnity
Text Analytics World
since: 06/2011
Like >