“The Beautiful Faces of Hope” Campaign Aims to Alert Parents to Dangers of Everyday Products for Pediatric Cancer Prevention Month

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Dalilah, 9 - Fighting Acute Myeloid Leukemia

Our goal is to motivate parents to take preventive actions to reduce or eliminate toxic products in their household.

Los Angeles, CA (PRWEB) September 04, 2014

Cancer claims over 1,500 lives a day – yet most of them could have been prevented. Prolonged exposure to environmental and everyday contaminants have been linked to the development of cancer in children. Surprisingly, many of the toxins found in food, toys, skincare, furniture, pesticides, bug repellents, paint, to name a few, can be very harmful.

Natural Child World Magazine (NCW) announced the launch of The Beautiful Faces of Hope national prevention campaign to inform and educate parents about the harmful effects of potentially cancer-causing environmental toxins that children are unnecessarily exposed to on a daily basis. The campaign aims to be a global movement for a toxic-free future by encouraging individuals to sign a petition to urge the Department of Environmental Protection to require manufactures full disclosure of the use of unregulated and harmful chemicals in children’s products.

“Our goal is to motivate parents to take preventive actions to reduce or eliminate toxic products in their household,” says Barbara Manconi, Publisher and CEO of Natural Child World Magazine. “Simple changes in our everyday routines will not only make homes safer, it will be a matter of reducing the chance to contract a serious illness or disease - like cancer. Children deserve to live a life free of toxins and deadly chemicals so it is our responsibility, as a community, to advocate and ensure they do.”

The Beautiful Faces of Hope campaign recognizes a new generation of pediatric cancer-fighting faces who dream of becoming a Beauty Queen, Spiderman, Motocross Champion and Ninja. Jon Diaz, photographer and Anything Can Be Project founder, conducted a fantasy photo shoot for a few young patients at Children’s Hospital Los Angeles. The stunning portraits attest the bravery, strength and adventure of every child who confronts the devastating diagnosis of cancer. They are all heroes.

The Children’s Cancer Recovery Foundation is proud and delighted to partner with NCW Magazine in The Beautiful Faces of Hope campaign,” said Greg Anderson, Founder & CEO, Children’s Cancer Recovery Foundation. “An initiative such as this one will help elevate the awareness of the environment’s impact on our health. Parents will be equipped with the tools and advice they need to make sound decisions in terms of family lifestyle and day-to-day activities and we, as an organization that assists children with cancer and their families, are thrilled to be involved in this effort."

During the month of September, NCW Magazine and partners including Children’s Cancer Recovery Foundation, Healthy Child - Healthy World and Nancy’s List will educate consumers, parents and officials to create a healthy, toxic-free environment for families. The Beautiful Faces of Hope campaign promotes the following principles:

•     Children should be free to play in the grass and eat an apple from a tree without being exposed to harmful toxins.
•     Companies should be transparent about their ingredients whether the law requires them to do so or not.
•     The right to know which products contain dangerous chemicals.
•     The power of information empowers consumers to promote change with their purchasing choices.
•     Healthier alternatives shouldn't be the privilege of few, but the right of many.

For more information about the Beautiful Faces of Hope campaign, visit http://www.thebeautifulfacesofhope.com.

About NCW Magazine

Natural Child World Magazine is a national leading lifestyle print and digital platform that addresses the needs of modern parents with a conscience and a taste for life. NCW Magazine's mission is to educate parents about healthier alternatives and sustainable innovations.

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