Accessibility Statement Skip Navigation
  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing
  • Login
  • GDPR
  • Create a Free Account
Return to PRWeb homepage
  • News
  • Resources
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Hamburger menu
  • Cision PRWeb provides efficient communication tools to continuously engage with target audiences across multiple online channels
  • Create a Free Account
    • ALL CONTACT INFO
    • Contact Us


      11AM ET Sunday – 8PM ET Friday

  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR

lettrs to Capture Attention of Millennials with New Features Like Social Signature and Personal Communication Timer
  • USA - English


News provided by

lettrs

Jan 23, 2014, 09:00 ET

Share this article

Share toX

Share this article

Share toX

Indelible Words, From Indelible People.
Indelible Words, From Indelible People.

New York, NY (PRWEB) January 23, 2014 -- Mobile technology platform lettrs™, which enables more lasting social communications, has announced a number of significant enhancements to its platform. These innovations are designed specifically to appeal to millennials, allowing users to add their social signature to a letter and deliver it via Facebook and LinkedIn contacts directly from the lettrs app. Paper post delivery options also include the personalized mark, a first in mobile-to-postal technologies.

Words matter because people do, even in mobile communications. - lettrs CEO and co-founder Drew Bartkiewicz

Post this

lettrs has also added a patent pending Writer's Clock, a personal timer which will help writers slow down by preventing a personal communication from being sent until the minimum time has elapsed. This puts the focus on creating more personal and lasting communications in an era when so much of it has become disposable. “Words are too precious to waste, so we are shaping technology to help us reflect and rediscover the lasting impact of words in business and in life, even in mobile,” said lettrs co-founder and CEO Drew Bartkiewicz.

With the enhancements lettrs is launching an advertising campaign based on the tagline, “Be Indelible,” which will challenge users to consider a slighlty slower social rhythm. The ads are being targeted at millennials, who are the most frequent users of social media networks yet the least likely to be deliberate letter-writers. In a separate ad campaign, lettrs will promote the benefits of the enhanced platform, especially its LinkedIn integration, for professional users.

The social signature and writer's clock are in addition to other recent lettrs™ innovations like digital PO Boxes, a PenPal Network for Mobile-to-Mobile as well as Mobile-to-Postal options from a hugely popular lettrs iPhone App. lettrs has delivered social network or postal letters across 174 countries in its first year.

“We believe that words shouldn't be disposable and indeed can make a difference in a relationship, which makes lettrs the 'un-Snapchat,' ” said Bartkiewicz, referring to the popular instant photo-sharing network whose draw is the fleeting nature of its shared images. “Our aim is to make it easy and engaging for users to deliver more meaningful communications, including pictures, with intentions that survive with friends and professional contacts in lasting ways. Longevity and the permanent hand-created mark have always been the aspiration of a personal letter, and we have brought that traditional squarely to mobile."

lettrs has expanded rapidly since the launch of its first app last April, when it was adopted first for its appeal of Mobile-to-Postal. Via its own social network features of mobile PO Boxes and PenPals, however, the number of digital lettrs delivered has grown exponentially. It is now offering the platform to millennials, whom Bartkiewicz believes desire more meaningful communications in their lives.

Bartkiewicz, a graduate of West Point and Yale University, is a technology entrepreneur and Gulf War veteran who was inspired to found lettrs because of the impact of his personal correspondence with family when stationed overseas. He is an alumnus of tech companie salesforce.com and Mashery.

About lettrs™

lettrs is the mobile and social platform for lasting words. Needing only one specific identifier of an individual (such as an email address, Facebook, LinkedIn, or Twitter handle), a person can deliver a personalized correspondence across social or postal networks. lettrs is the lasting communications platform for consumers, professionals, and brands that seek more personal engagement in social media. For more information, visit lettrs™.

Media Inquiries
Wendy Marx, Marx Communications, wmarx(at)marxcommunications(dot)com

Wendy Marx, lettrs, http://www.lettrs.com, +1 203-445-2850, [email protected]

Modal title

Social Platform for Lasting Words.
Social Platform for Lasting Words.
Words that last, making your mark in digital.
Words that last, making your mark in digital.
From Mobile to Meaningful, lettrs.
From Mobile to Meaningful, lettrs.
Lasting Words, Indelible People.
Lasting Words, Indelible People.
Make Your Mark, on words meant to last.
Make Your Mark, on words meant to last.
Personalize your mark, in words and life.
Personalize your mark, in words and life.
Social Platform for Lasting Words. Words that last, making your mark in digital. From Mobile to Meaningful, lettrs. Lasting Words, Indelible People. Make Your Mark, on words meant to last. Personalize your mark, in words and life.

Contact PRWeb

  • 11AM ET Sunday – 8PM ET Friday
  • Contact Us

About PRWeb

  • About PRWeb
  • Partners
  • Partnership Programs
  • Editorial Guidelines
  • Resources

Why PRWeb

  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing

Accounts

  • Create a Free Account
  • Log in
  • Contact Us

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Legal
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 Cision US Inc.