Deciem’s Inhibitif Brand Introduces Major Range Extension, Expands Distribution

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Deciem-managed hair-inhibiting expert brand, Inhibitif, introduces 10 additional products in its range at Boots to complement its existing solutions focused on minimizing the need to remove unwanted hair frequently.

Inhibitif’s range is now available at 800 Boots stores.

Inhibitif’s range is now available at 800 Boots stores nationwide and includes:

Advanced Hair-Free Body Serum in 120ML and 240ML
Advanced Hair-Free Body Mist (Aerosol) in 150ML
Advanced Hair-Free Face Serum in 30ML
Advanced Hair-Free Deodorant in 50ML with 3 fragrance choices
Advanced Hair-Free Body Hydrator in 100ML with 2 fragrance choices
Advanced Hair-Free Intimate Care in 75ML
Natural Hair-Free Body Serum in 120ML

This complete range now offers a convenient array of solutions to minimize the need for frequent hair removal and help consumers stay looking smoother for longer.

The brand has launched its range at El Corte Inglés, Bodybell and Juteco in Spain, adding to its rapidly-growing global footprint which now includes the UK, Canada, Australia, South Africa and Iraq.

“We are truly proud of how Inhibitif has revolutionized and continues to revolutionize the depilatories category since its first launch in April,” said Nicola Kilner, Group Brands Director of DECIEM.

For information about this release, please contact Astrid de La Noue at +44.203.405.4073.

About Deciem:

Deciem is a beauty umbrella. The company conceptualizes, formulates, manufactures, markets and distributes proprietary, innovative beauty brands including Inhibitif, Fountain, Hand Chemistry, Grow Gorgeous and others. It was founded in 2012 by Brandon Truaxe, the entrepreneur whose past brands included EUOKO and Nanoblur.

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ASTRID DE LA NOUE
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