Directrooms Unveils Code of Conduct; Release Date: 3 Feb 2014

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A first for a hotel metasearch site.

We believe we were the first hotel metasearch site to issue a public “Code of Conduct” that favors the consumer.

There is a hotel price comparison metasearch site that is not influenced by any incentive or inducement that affects the hotel room or price results they display. Search results are not manipulated or based on monetary gain.

Independent, unbiased, Asia based unveiled its “Code of Conduct” with a goal to deliver the best priced deals for hotel bookings through its unique hybrid metasearch algorithms. But this “Code of Conduct” is not just an internal policy statement for its employees. The end result benefits the customer by showing the real deals for the customer.

Following these guidelines, developers at spent months creating the “real deal” algorithm that searches through hundreds of thousands of deals a day, from hundreds of booking sites to extract the best hotel deals and display them in real time.

This unparalleled functionality and data resource is refined to optimize a user friendly search for the real deal. The developers also add advanced sort and filter options and manually cross-check multiple sources daily by comparing over 270 hotel booking sites.

“I take pride in our Code of Conduct, it’s all about being on the customer’s side. I am a consumer and I always look for the best deals when I am shopping, at our site I am obsessed with doing the same for our customers,” stated Alex Lotz, Managing Director at DirectRooms. makes money through commissions from suppliers, partners and hotels. It’s also one of the few booking sites that displays prices that include all taxes and service charges, from all websites, to help make comparison easy.

“We believe we are the first hotel metasearch site to issue a public “Code of Conduct” that favors the consumer,” said Lotz, now a few other sites are following suit and we welcome transparency and ethical behavior in our industry,” added Lotz. treats each supplier equally and its mission is to display the best priced hotel rooms every hour of every day. This is why can honestly say, it’s the 700,000+ monthly customers who are getting the real deal.



DirectRooms is an independent global hotel price comparison website based in Asia and operating online since 2000. Providing customers unbiased and real deals on over 222,000 hotels worldwide, by comparing prices from more than 270 hotel booking sites, in one easy search.

DirectRooms is a subsidiary of GLAD Enterprises: A Happy Company

For further information please contact Lek Boonlert:
Email: lek(at)directrooms(dot)com
Tel: + 66 (0)76 241 145

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Lek Boonlert
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