Packaging that can make perhaps the most special gifts of all – ones that tell people you love them – even more special.
(PRWEB UK) 29 January 2014
Choosing the right Valentine’s Day gift can be tough – the giver needs to make sure that the present he or she has chosen gives the right message, and that real thought has gone into the way it is presented.
Getting the right packaging in which to present those gifts is another matter entirely, and too many retailers and online traders give too little thought to presenting or mailing Valentine’s gifts in the kind of packaging that can grab the attention and alert the receiver to the fact that something special is contained within.
If it is being sent in the post or by courier, it also needs to be packaged to ensure it reaches its destination safely. Probably more than at any other time of year, safe receipt is crucial, with customers far less likely to be forgiving of a damaged present sent to the love of their lives. With timing also important, getting it wrong can lead to unhappy customers, lost sales and costly returns.
To that end, packaging suppliers Davpack have drawn up a list of the ten most popular Valentine’s Day gifts and chosen the ideal packaging from their range to accompany each one. The range includes gift boxes in a range of stunning colours, special packaging for chocolate and other confectionery, and wine bottle boxes with protective pulp mouldings.
Davpack’s Sales Director Paul Davenport commented: “It’s easy to think of packaging as essential but basically functional items – cardboard boxes, polythene bags and the like. But it actually comes in all forms, and among our range we have packaging that can make perhaps the most special gifts of all – ones that tell people you love them – even more special.
“It also needs to ensure that the gift arrives the way the sender would want it to – in one piece. That’s something always at the front of our thoughts, but goes double at this time of year when broken presents can quickly lead to broken hearts.
“We like to think that in every way, this choice of Valentine’s Day packaging ensures any gift will be packaged with love.”