Web Developer’s Strategic Investment to Fuel Growth in Eco-Packaging

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Precept Partners announces strategic investment in RNS Packaging; company principals cite huge growth opportunity in fun, patented, sustainable, biodegradable, non-toxic (edible!) alternative to packing peanuts.

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We’re excited to continue expanding our company with Precept’s Internet expertise, technology and resources.

Precept Partners, LLC, (Precept) Internet strategists and web developers announced a strategic relationship and investment in RNS Packaging, Inc., (RNS) creators of FunPak custom-shaped premium packing materials. Precept principals explained the objective of their investment and strategic relationship with RNS as focused on assisting RNS to scale FunPak distribution geographically and in helping them reach and serve new niche markets with and improved Internet presence and targeted online marketing.

RNS founder and CEO, Rich Daniels said, “We’re excited to continue expanding our company with Precept’s Internet expertise, technology and resources. To date FunPak Premium Packaging has protected more than 50,000 packages in our biodegradable packing material in just the first six months of production; with Precept’s investment and support, we see huge growth potential for FunPak 'dog bones' as the preferred, ecologically sound, cost effective alternative to Styrofoam packing peanuts and plastic air pouches. They’re so safe, you can even eat them!”

Daniels designed, developed and patented the FunPak brand of loose-fill packing materials. As a veteran of Desert Storm, he hires veterans to manufacture, package and deliver FunPak products from multiple locations, including Boston, Los Angeles, and Cincinnati.

Precept principals are experienced Internet entrepreneurs. As founders of FurnitureFind.com in 1996, they guided the company through a period of rapid growth, successfully navigated the dot-com bubble and emerged as leaders in their industry group online. They launched Precept Partners shortly after selling FurnitureFind.com to a venture capital firm.

“We launched Precept in 2003 to share what we learned about growing a successful online business with other companies,” said Stephen Antisdel of Precept. “Since then we’ve been strategic investors, consultants, web developers and marketers for dozens of clients across multiple industries. We’re proud to have been instrumental in helping our partners and clients rack up an impressive array of awards for Internet growth and website design.”

Precept’s chief technology officer, Jeffrey Antisdel said, “We see an important growth opportunity for RNS and FunPak. Rich has developed an innovative packing alternative that’s better for the planet and safe for pets and kids. We think it makes a lot of sense. We’re looking forward to working with him to continue building a great brand and company.”

Terms of the investment remain confidential.

About RNS Packaging, Inc.

RNS Packaging (RNS) is the creator and sole provider of FunPak, a 100% biodegradable packaging product available in a variety of unique, custom shapes for the retail, gift and pet markets. FunPak is an earth friendly, “green” packaging material that is a starch-based loose-fill. FunPak products are non-toxic and will not harm our children or pets when they come into contact with the material. RNS founder Rich Daniels has received the Entrepreneur of Distinction Award, 101 Best and Brightest Most Sustainable Company Award, The Most Sustainable Elite Small Business Award, 3rd Place finish in the state wide Pure Michigan/MEDC Social Entrepreneurial Challenge and has been highlighted in the New Products section of Cesar’s Way Magazine, The Herald Palladium, Detroit Crains, Mailmax Magazine, and many industry periodicals and blogs. To date, FunPak has been shipped in more than 50,000 packages on behalf of over 1,600 retailers nationwide. FunPak is now manufactured in Boston, Cincinnati, & Los Angeles. For details see http://www.TheFunPak.com.

About Precept Partners, LLC

Precept Partners (Precept) develops Internet strategies and provides award winning website design, development and online marketing services proven by more than $100MM in online sales. Launched in 2003, Precept today serves clients in e-commerce, manufacturing, technology, the arts, and not-for-profit sectors. Media recognition for Precept’s principals includes The Wall Street Journal, BusinessWeek, Investors’ Business Daily, Business 2.0, Furniture Today, and NPR. Client awards include the Inc. 500, the Internet Retailer 500, the Hot 100 Best Retail Websites, the Webby Award for website design and many others. For more information, visit http://www.PreceptPartners.com.

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