Applied DNA Sciences’ DNA Fog Product to Be Featured on National Canada TV; ‘Daily Planet’ Will Showcase Anti-Intrusion System in Action at Brink’s Facility, Feb 3 at 7pm

APDN's DNA Fog/Smoke Cloak anti-intrusion product and forensic services will be featured on the popular national Discovery Channel Canada TV show, Daily Planet, today, Monday, February 3 and on the Internet on Tuesday, February 4; details below.

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Stony Brook, NY (PRWEB) February 03, 2014

Applied DNA Sciences (OTCQB: APDN), (Twitter: @APDN), a provider of DNA-based anti-counterfeiting technology and product authentication solutions, is pleased to announce that its DNA Fog/Smoke Cloak anti-intrusion product and forensic services will be featured on the popular national Discovery Channel Canada TV show, Daily Planet, today, Monday, February 3. The show will also be available on the Daily Planet website and via the APDN website on February 4. TV and website details below.

The segment — informative, funny, and dramatic in turns — was filmed on location at APDN’s labs in Stony Brook, New York, and at an ultra-high security facility owned by APDN partner Brink’s, a global leader in security-related services.

DNA Fog/Smoke Cloak is a device which deploys in a crime attempt, taking only seven seconds to fill a room with a fog that immobilizes and marks a criminal with a DNA-based identifier. That mark on a suspect may be authenticated by police with absolute accuracy. The word “amazing” figured prominently in media reports when the product was first rolled out last fall.

The show is a chance for followers of APDN’s unique, DNA-based technology to see one of its products in action.

The TV feature, a short segment on a longer show, shows this truly unique device in action, and visits APDN labs where the company’s forensic authentication analysis takes place.

DNA Fog combines APDN’s DNAnet® taggant with the smoke deployment device made by SmokeCloak, A/S (MSS Professional, or “MSS”) of Agerhatten, Denmark. It is commonly packaged with APDN’s Sentry 500 DNA spray, a device with a similar but more localized effect. The Sentry 500, which produces a targeted spray directed at the suspect, may be combined with the room-filling DNA Fog/Smoke Cloak to provide daunting protection against crimes, as viewers will see in the video.

On TV:
Date: February 3, 2014
Time: 7 PM EST
Channel: Discovery Channel Canada, Daily Planet. Check local listings.

On the web:
Daily planet:
http://www.discovery.ca/Showpage.aspx?sid=13287

Applied DNA Sciences:
http://www.adnas.com/company-blog/dna-fog-anti-intrusion-product-be-featured-discovery-channel-canada-feb-3-7-pm-est

For more information on DNA Fog/Smoke Cloak, click here

For more detail on the Sentry 500 Product, click here

About Brink’s
Based in Richmond, Virginia, Brink’s is a global leader in security-related services for banks, financial institutions, retailers, government agencies, mints, jewelers, and a variety of other commercial and governmental customers.

About MSS
MSS SmokeCloak is a twenty-year old company with an established dealer network on five continents, and installations in fifty countries. Security fog has become an established and successful product in Europe and South Africa. Its customers currently include armored car companies, banks, post offices, jewelers, petrol stations and warehouses in over fifty countries across the world.

About Applied DNA Sciences

APDN is a provider of botanical-DNA based security and authentication solutions that can help protect products, brands and intellectual property of companies, governments and consumers from theft, counterfeiting, fraud and diversion. SigNature® DNA and DNANet®, our principal anti-counterfeiting and product authentication solutions that essentially cannot be copied, provide a forensic chain of evidence and can be used to prosecute perpetrators.

The statements made by APDN may be forward-looking in nature. Forward-looking statements describe APDN’s future plans, projections, strategies and expectations, and are based on assumptions and involve a number of risks and uncertainties, many of which are beyond the control of APDN. Actual results could differ materially from those projected due to our short operating history, limited financial resources, limited market acceptance, market competition and various other factors detailed from time to time in APDN’s SEC reports and filings, including our Annual Report on Form 10-K, filed on December 20, 2013 and our subsequent quarterly reports on Form 10-Q. APDN undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date hereof to reflect the occurrence of unanticipated events.


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