Newnan, GA (PRWEB) February 05, 2014
Sunshine Botanicals has named Jane Jones as the head of CRM and Sales to help facilitate their plans for growth and expansion in 2014.
“Ms. Jones has 30+ years of experience developing and building strong customer relationships combined with a background in the beauty and fashion industry, it is a perfect fit for our brand,” says Emily Fritchey, CEO and founder of Sunshine Botanicals.
Jones’ successful track record as VP of CRM and marketing at Archway, a leader in fulfillment and marketing for many of the top Fortune 500 companies, brings her years of high level business experience and team development skills to Sunshine Botanicals. During her tenure at Archway, she was responsible for a $6 million budget as well as selecting and implementing new technology and processes to increase business and reduce operational costs.
“Her superlative people skills and experienced business knowledge are perfect to meet the needs of our growing customer base and help us achieve the strategic plans set for 2014. Jane will be instrumental in our goal to reduce the cost of marketing and fulfillment logistics, improve the execution of our marketing efforts, and enhance the brand experience at every touch point of our clients’ marketing initiatives,” continued Fritchey.
In addition to her corporate experience, Jones’ varied skill sets were put to good use when she owned and operated a Day Spa & Salon in Atlanta’s high end Buckhead neighborhood. From build-out to staff selection, she tackled it all and kept the 3,000 square foot facility humming while managing the staff of 25+ employees.
“She totally understands our customers and can deliver effective solutions and address clients’ needs quickly and in a caring, personal way,” stated Fritchey.
Jane and her husband David are both from London, and reside in Atlanta’s Buckhead area.
About Sunshine Botanicals:
Sunshine Botanicals is all about Transformation - a holistic view of beauty, health and wellness; that is rooted in truth...real beauty is an "inside job". A Sunshine Botanicals Skin Care regimen should be part of a healthy lifestyle which includes a balanced diet, exercise and contemplative practices that help us to reconnect with our natural rhythms and eliminate stress - which is the single most aging element we all face each day. All of these factors have a profound effect on skin health and beauty, and all are a part of Sunshine Botanical's holistic approach. Customer satisfaction is our top priority. Helping you achieve beautiful, healthy skin is our mission and your absolute satisfaction is our personal guarantee! For more information please visit: sunshinebotanicals.com/