360pi Identifies the Winning and Losing Pricing Strategies of Holiday 2013

Share Article

Upcoming webinar will map observed pricing from 360pi’s popular Amazon Holiday Insights program to retailer-reported financial results.

360pi is pleased to announce today its forthcoming webinar, on February 26th at 2pm ET / 11am PT, to share insights into the relationship between retailers’ financial performance and their pricing behaviors during the all-important fourth quarter. The insights are intended for retailers and other industry stakeholders, and will be accompanied by a synopsis of retailer holiday performance from well-known industry analyst, Deborah Weinswig.

This past holiday season, 360pi tracked pricing of 8000+ products in 8 categories across 23 retailers and 5 marketplaces as part of 360pi’s popular Amazon Holiday Insights program that was cited by Forbes, CNBC, Forrester, and Bain, among numerous others. As the holiday season unfolded, 360pi analysts were able to discern clear patterns that indicated the pricing tactics and strategies of different retailers. Now, as the holiday sales results have come in, 360pi is in the unique position to be able to draw correlations between pricing strategies and financial performance.

In this webinar, 360pi analysts will segment retailers into discrete groups according to observed pricing behaviors, including all-season discounters, dynamic pricers, holiday price increasers, and bundlers, and map these observed pricing strategies and tactics to financial performance. For example:

●    Beginning in October, Amazon began making significantly more daily price changes, while Walmart.com started making dramatically fewer. Which was the better strategy?
●    Some retailers began discounting 5 to 7 days before Black Friday, while others waited until the last minute. Who fared better?

“Many retailers struggled this holiday season with mixed results, and even Amazon’s performance was not up to street expectations. Our Amazon Holiday Insights program clearly established 360pi as the market leader in delivering true pricing insights and analytics to help retailers increase their revenues and margins”, stated Alexander Rink, CEO, 360pi. “This webinar, accompanied by Deborah Weinswig’s perspective, reinforces 360pi’s go-to position and commitment to helping retailers achieve their financial objectives.”

About 360pi
360pi helps top retailers compete and win in an increasingly price transparent environment. 360pi actively monitors millions of products from hundreds of retailer websites and delivers price intelligence for exact and similar matched products with unprecedented accuracy. 360pi's customer base of "brick & mortar", e-commerce, and multichannel retailers accounts for over $US100 billion in annual retail sales and includes Ace Hardware, Best Buy Canada, and Overstock. 360pi clients gain real-time visibility into the market and full awareness of the competitive pricing landscape to "right price" to consumers. Ultimately, 360pi's customers make smarter pricing decisions that drive increased conversions, revenues, margins and customer loyalty.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Brittany Gracka
+1 (613) 5622525 Ext: 511
Email >

Jeff Ketner
Email >
since: 05/2011
Follow >
Visit website