Focus Camera Taking Old Camera Trade-Ins Towards Sony A7

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For the month of February, customers can trade in any camera – old, broken, or otherwise – and get a credit for a new Sony A7 mirrorless camera from the digital camera leader.

Online camera retailer Focus Camera is offering all customers the opportunity to trade in any camera for a credit towards a new Sony A7 model, in an attempt to encourage uncertain customers to convert all their old, unused cameras, and to help them make the step up to an interchangeable, mirrorless camera.

From February 9 to 28, Focus Camera “will take any and all cameras – broken – working – old,” and in exchange give customers a “credit” towards the purchase of the Sony A7 line, including the A7R, B, and K.

Focus Camera claims, “We don’t care if it’s a digital, film, instant, disk or a pinhole. Send it to us and we will send you a credit towards one of these cameras. Obtain a free shipping label and mail us your old, broken, obsolete camera, and we will apply a credit towards a new Sony A7.”

There are a number of reasons why this is an exceptional offer. Focus Camera’s online estimator offers an immediate quote for all trade-ins, they provide free shipping, and they are helping customers to turn cameras that can essentially be garbage into credit towards one of the most exciting lines of cameras available. So it’s easy and convenient.

The A7 line includes some of the smallest, lightest mirrorless cameras on the market. And with this year’s A7R, they also bring interchangeable lenses like any DSLR offers, giving photographers even more options. Reviewers have raved about the flexibility and performance of the A7s and the radiant colors they deliver, as well as about the power that a full-frame sensor unleashes. Between a compact, portable body, compatibility with a range of lenses, WiFi and app download options, and a number of impressive technical specs coupled with easy-to-use controls, the A7 line makes for a great step-up camera for photographers of all stripes.

And this trade-in deal makes it more affordable for those photographers who aren’t sure about the investment. It’s tough to argue with the convenience of mirrorless cameras when they rival the speed and performance of many DSLRs that carry double the price tag.

About Focus Camera

Focus Camera is a family-owned and-operated retailer based from its brick-and-mortar storefront in New York, and an online store that reaches across the globe. Their roots are in the same Brooklyn neighborhood they have been serving for over 40 years. With a reputation for customer service, competitive prices, and a vast selection of DSLR cameras and other photography and videography equipment, Focus Camera is focused on delivering the best experience to its customers, online and in-store. To learn more, visit

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Melanie Ferras
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