Nuanced Media Client, ABC Senior Placement Advisors, Explains Paro: A Therapeutic Robot for the Elderly

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New companion for dementia patients may provide an alternative to some medications, say experts at ABC Senior Advisors in Tucson, Arizona.

ABC Senior Placement Advisors works to provide families with relevant and reliable information so that they can make informed decisions when choosing the right senior living facility for themselves or loved ones. However, beyond finding the right facility, ABC is dedicated to being a complete resource for any and all information to assist and supplement a family’s senior living and health-related needs.

Because many of ABC Senior Placement Advisor’s customers have family members suffering from dementia, they created a blog post to inform not only their customers, but also the general public, of new innovations in dementia care. The blog and infographic explain a relatively new therapeutic robot, called Paro, which acts as a companion for patients with dementia.

Paro looks like a stuffed animal seal, but, like a dog or a cat, has the ability to learn behaviors, respond to new names, and track movement with its eyes. By evoking positive memories of pets and babies, Paro helps improve interactions between patients and caregivers, reduce stress within patients, and stimulate socialization between patients.

Paro gives patients the companionship and therapeutic benefits of having a pet, without all of the maintenance. It is also important to note that Paro elicits many of the same results as medication in some situations, but without many of the harmful side effects. While these medications can certainly be beneficial, ABC Senior Placement Advisors wants people to be aware of all of their options.

About Nuanced Media
Nuanced Media is a digital marketing and graphic design firm. The company specializes in strategic, multilayer marketing campaigns and efficiently crafted, user-friendly websites. Based in Tucson, the company has a variety of clients throughout Arizona, California, and Texas. For more information, please view Nuanced Media.

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Ryan Flannagan

Andrea Blattberg
Nuanced Media
since: 02/2011
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