APT Chairman Jim Manzi to Speak at BHEF Member Meeting

Washington, DC (PRWEB) February 07, 2014

Applied Predictive Technologies (APT) announced that APT Founder and Chairman, Jim Manzi, will participate in the Business Higher Education Forum (BHEF) Winter Member Meeting today as a panelist.

BHEF is the nation’s oldest membership organization of Fortune 500 CEOs, prominent college and university presidents, and other leaders dedicated to advancing innovative education and workforce solutions and improving American competitiveness. Through its members, BHEF promotes business and higher education collaboration to increase baccalaureate attainment, especially for underrepresented populations, to better align higher education with national and regional workforce needs, and to ensure the achievement of essential learning outcomes.

The 2014 BHEF Winter Member Meeting will bring together business and higher education leaders to address workforce challenges confronting U.S. businesses in fields that drive innovation and competitiveness. It will also explore how BHEF’s National Higher Education and Workforce Initiative is addressing these challenges in emerging fields, including data science. Mr. Manzi will participate in the panel titled “Data Science: Driving Innovation and the Demand for Talent.” Other session participants will include David A. Jones, Chairman of Chrysalis Ventures; Michael Chui, Principal at the McKinsey Global Institute; and Christine Tovee, CTO of Airbus Group.

Jim Manzi is a foremost authority on using pattern recognition for sales and marketing applications. His models have been implemented by leading corporations around the world and have broken new ground in identifying sales prospects, setting prices, selecting and rewarding employees, making product and merchandising decisions, and locating physical sales outlets.

Prior to founding APT, Mr. Manzi was a Vice President at Oliver Wyman (formerly Mercer Management Consulting), where he spent ten years directing corporate strategy and marketing optimization assignments across a wide array of industries on five continents. Previously, Mr. Manzi oversaw the development of PC-based pattern recognition software at the Data Networks Division of AT&T Laboratories. Mr. Manzi received a BS in mathematics from the Massachusetts Institute of Technology. He is the author of "Uncontrolled: The Surprising Payoff of Trial-and-Error for Business, Politics, and Society."

For more information, please visit http://www.predictivetechnologies.com.

About APT

APT is the world’s largest purely cloud-based predictive analytics software company. APT’s Test & Learn software is revolutionizing the way Global 2000 companies harness their Big Data to accurately measure the profit impact of advertising, marketing, pricing, merchandising, operations, and capital initiatives, tailoring investments in these areas to maximize ROI. APT’s customer portfolio includes Walmart, Staples, Lowe’s, SunTrust, Hilton Hotels, Anheuser-Busch InBev, McDonald’s, and others. APT has offices in Washington, D.C., San Francisco, London, Tokyo, and Taipei. For more information, please visit http://www.predictivetechnologies.com.

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