Machesney Park, Illinois Partners with Buxton for Retail Strategy

The Village of Machesney Park, Illinois, recently partnered with Fort Worth-based Buxton to develop a targeted retail recruitment and retention strategy. Buxton’s customer analytics and retail expertise will help Village leaders identify the retailers that are the best fit for the local community, and provide support for existing local businesses.

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Buxton Logo with 20th Anniversary Logo

Celebrating 20 Years of Big Answers

We look forward to better understanding the needs of our residents and providing an outstanding shopping and dining experience.

Fort Worth, Texas (PRWEB) February 12, 2014

The Village of Machesney Park, Illinois, recently partnered with Fort Worth-based Buxton to develop a targeted retail recruitment and retention strategy. Buxton’s customer analytics and retail expertise will help Village leaders identify the retailers that are the best fit for the local community, and provide support for existing local businesses.

“A thriving retail sector enhances quality of life and boosts the local economy,” said Gregory Anderson, community development coordinator of the Village of Machesney Park. “We look forward to better understanding the needs of our residents and providing an outstanding shopping and dining experience.”

“We are thrilled to partner with Machesney Park on this initiative,” said Lisa McCay, vice president of Buxton. “We will provide the customer insights Village leaders need to effectively recruit new retailers and support and grow existing local businesses.”

By becoming a Buxton client, Machesney Park will have access to SCOUT®, Buxton’s proprietary web-based real estate platform, giving Village leaders data and information at their fingertips to analyze different areas of the Village.

Buxton has worked with more than 650 cities nationwide to implement retail development strategies. Client cities in Illinois include Bloomington, Vandalia and Peotone.

About Machesney Park, Illinois

Incorporated in 1981, Machesney Park is a vibrant community of more than 23,500 residents located along the beautiful Rock River. Situated in Illinois’ Northern Stateline region, the Village is ideally located within an hour’s drive of Chicago, Madison and Milwaukee, at the crossroads of I-90, I-39, IL 173, and US 20. Machesney Park is a young community that is experiencing rapid retail, commercial and residential growth. The Gateway District at IL 173 and 251 is the Village’s shopping mecca, home to national big box stores, smaller specialty retail outlets, and numerous national and local restaurants.

For more information, visit http://www.machesney-park.il.us.    

About Buxton

In a world where big data gets a lot of attention, Buxton focuses on providing BIG answers to its clients. Since 1994, Buxton has helped more than 3,000 clients in retail, healthcare, consumer packaged goods and the public sector. We provide answers to business questions around real estate, marketing, and merchandising strategies. Our clients include Marriott, Red Wing Shoes, Sally Beauty Supply, GNC, and Anthropologie.

For more information, visit http://www.buxtonco.com or follow us on Twitter.


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