The Crafting Revival: New & Innovative Craft Toys Hitting the Market in 2014

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The Choose Friendship Company releases two new kids crafting products sure to be the next big trend in 2014.

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With a unique twist, these silky cord bracelets will soon be the next fashion forward statement across the national and even internationally!

Pinterest is a tool for web users to organize and collect the things they love. Since Pinterest launched in March 2010, it has gained over 70 million users to date. And not surprisingly one of the top categories on Pinterest is crafting. The crafting world is booming from the exposure and hitting the market hard from young to old.

The timing couldn’t have been more ideal for the Crorey Family. With four years in business and over 1 million products sold, the kids are simply begging for more Choose Friendship craft kits. A grandfather’s love for his grandchildren inspired the launch of their first and still best selling product My Friendship Bracelet Maker. The success of this initial product inspired a full line of award winning, travel ready craft kits that all came to fruition from the mastermind of a retired grandfather and his inspirational grandchildren.

According to the Toy Industry, nostalgic toys are on the rise and parents are chomping at the bit to share their favorite childhood memories with their children. Choose Friendship crafts provide a heart-warming moment to spend with kids, quality family time and an innovative way to recreate these popular crafts. The Toy Industry also reports that over 1.01 billion dollars were spent in 2012 in the art & crafts industry, the toy category. This trend is on the rise from previous years and fully expected to show continued growth.

Choose Friendship will be unveiling two new products at the 2014 New York International Toy Fair and we’ve got the inside scoop! A new year brings new designs and innovations that are ready to have kids, running for shelves and pulling at mom’s shirt demanding, “Pleaseeeeee!” Campers, girl scouts, boy scouts, kids and tweens alike are familiar with the popular key chains made from plastic lace. Depending on the region you may hear boondoggle, gimp, Rexlace, scoubidou and more, but this travel ready crafting companion (with secret storage compartment) will soon be in every kid’s backpack and shh.. it’s not on shelves just yet! But wait, that’s not all! With the popularity of paracord bracelets, the Choose Friendship Company is making music with the new My Chord Friendship Bracelet Maker. With a unique twist, these silky cord bracelets will soon be the next fashion forward statement across the national and even internationally! Look for these innovative products in craft and toy stores nationwide this coming spring! For a sneak peak visit:

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Jena Smart
since: 10/2009
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