Lawrence Sign Elevates Pawn America Brand Visibility and Store Traffic

Lawrence Sign's fabrication and sign installation has increased the presence and business of client, Pawn America and PayDay America.

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The new signs and their locations on the building have improved brand visibility in every way possible. I have personally talked to customers about the new signs and how they were the reason people saw our store.

St. Paul, MN (PRWEB) February 14, 2014

Lawrence Sign’s expertise in fabrication and installation work has increased the presence and business of another multi-site, national client, Pawn America and PayDay America, in Mankato, MN. The brands, now prominently featured on their shared building utilizing Lawrence Sign products, have proven to be a huge traffic draw.

Even though Pawn America and PayDay America have been in Mankato for years, many people didn’t know of their facility’s existence. The building’s old signage was limited and hard to read. The new, prototype design store is a stand-alone structure located only two blocks away from the original structure.

Pawn America’s Director of Store Development Brad Knopf said, “The new signs and their locations on the building have improved brand visibility in every way possible. I have personally talked to customers about the new signs and how they were the reason people saw our store. Many have said they didn’t even know Pawn America was in Mankato and that they’re happy they saw us!”

Lawrence Sign helped Pawn America and PayDay America get approval for the signage from the city. Knopf said, “Getting approvals takes time, but the Lawrence Sign team assisted us in navigating the permitting process with the City of Mankato. It went smoothly and was completed early in the project.”

The project included new brand signage and an electronic messaging center with an LED video display. The venture required significant coordination between Lawrence Sign, Pawn America and PayDay America. All three companies were pleased with the collaborative process, the pace of the project and the final product.

Robb Walker, CEO of Lawrence Sign and Nordquist Sign, said, “Our Company is committed to helping businesses grow. We were pleased to have the opportunity to work with Pawn America and PayDay America to achieve their branding objectives. Knowing that they are thriving because of Lawrence Sign products makes our team very proud.”

Walker went on to say, “The public’s dramatic response to the sign package illustrates the effectiveness that good, quality signage has for a business.”

About Lawrence Sign & Nordquist Sign
Lawrence Sign, founded in 1929, designs, fabricates and installs signs for almost every industry servicing local, national and international clientele. Lawrence Sign utilizes advanced technologies and expansive facilities to provide direct in-house control of the entire sign fabrication process. The Company excels at serving companies with a multi-site national and international presence.

Nordquist Sign has been fabricating and installing custom interior and exterior signage, architectural elements and way-finding signage for over 100 years. Nordquist’s customer base and scope of work includes custom signage and environmental graphics for hospitals, sports facilities, themed entertainment, corporate/financial and mass transit industries. Nordquist Sign also maintains a gaming division with offices in Las Vegas, NV and St. Paul, MN to serve casino gaming markets throughout the United States.

In early 2012, Lawrence Sign combined with Nordquist Sign to unite the unique resources and capabilities of the two companies. Together, Lawrence Sign and Nordquist Sign offer their clients over 175 years of experience in sign manufacturing and installation for all facets of the signage industry.

If you want help growing your business, contact Lawrence Sign and Nordquist Sign at http://www.lawrencesign.com or call their office at 651-488-6711.


Contact

  • Katie Kunz
    StepStoneGroup
    +1 9522331474
    Email

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