Valuation Vision Hires Loretta Zeballos As Vice President of Business Development

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Valuation Vision (V2) expands to meet demand for reliable valuation solutions for Capital Markets and Servicers

Valuation Vision

Valuation Vision, LLC (V2), a nationwide provider of alternative valuation products and technology solutions announces the addition of Loretta Zeballos as Vice President of Business Development and Customer Relations.

"We are excited to have Loretta as part of the Valuation Vision team,” said Shane Copeland, CEO of Valuation Vision. “Her strong skill set, extensive valuation experience and professional reputation make her an ideal first addition to our Dallas based operations."

Previously, Zeballos served in Account Management at First Valuation where she led client relations for leading mortgage and capital markets clients. Zeballos will be actively involved with Valuation Vision’s continuing strategy to redefine the valuation experience.

About Valuation Vision (V2)
Headquartered in Carlsbad, Calif., V2 is a provider of innovative alternative valuation products and technology solutions for the mortgage and investment industries including BPOMerge, a patent-pending multi-opinion Broker Price Opinion. With more than 100 years of combined industry and technology experience, V2 leverages market data, advanced analytics and value expertise creating a new dimension in alternative valuations. Visit the company online at


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William Mohler
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