Small NM-based Ticketing Company Gains Market Share

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HoldMyTicket Sees Double Digit Growth for Five Years in a Row

“We have a solid team of developers, and we will be constantly updating and improving," said Wes Edling.

In a field dominated by giants, a small Albuquerque-based ticketing firm, HoldMyTicket, is making significant gains. Established in 2007, the company today has grown with clients in 45 states and internationally in Canada, Mexico, Costa Rica and Australia.

Unlike most tech start-ups, HoldMyTicket is completely self-funded without a dime of venture capital. Gross sales in 2013 were over $5 million and are on track to grow by 60% in 2014.

“We are a lean and mean tech-savvy machine,” explained Wes Edling, one of HoldMyTicket’s co-founders. “Our staff of 11 can go up against any of the giants in the industry. We get it done and faster, better and cheaper than our competition.”

The company was founded by Edling and a co-worker Jeremy McCollum, in local coffee shops with free WiFi. As the company grew, employees, computers and a permanent office were added to the mix.

Edling attributes the company’s growth and success to its being nimble. “Because we’re small and entrepreneurial at heart, we can provide custom services and solutions to our clients. Instead of saying this is the product, take it or leave it, we work with our clients to outfit them with what they need to have their events be successful.”

In addition to selling tickets online, HoldMyTicket will work with clients to customize websites for ticket sales, provide day of event operations and social media updates.

And it’s clearly working. According to Randy Barton, Theatre Manager at the Egyptian Theatre in Park City, UT, “HoldMyTicket was one of the best things to ever happen to our theatre. Our ticket sales and marketing abilities have been enhanced enormously with customized improvements and functionality. We love our partnership.”

Rich Moore, Director of Finance at the Santa Fe International Folk Market, echoes his sentiment. Prior to working with HoldMyTicket, the Market faced many challenges. The biggest issues pertained to day-of operations: excessively long ticket lines, no ticket scanning, and inexperienced volunteers handling sales. With crowds exceeding 12,000, the Market was experiencing 45-minute wait times to purchase tickets, resulting in angry patrons, and vendors missing out on potential sales. HoldMyTicket has allowed the Market to dramatically increase online pre-sales and have no lines for ticket buyers on site. “I can’t say enough good things about HoldMyTicket, they’ve made my life a lot easier,” Moore said.

The business continues to grow largely by word of mouth, “the best kind of growth,” Edling added.

Future plans? HoldMyTicket plans on using its tech-savvy staff to continue to develop the site and its platform to make it even bigger and more responsive for customers’ needs.

“We have a solid team of developers, and we will be constantly updating and improving,” he said.

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More About HoldMyTicket
HoldMyTicket is a cutting edge, tech savvy, ticketing and event software company that allows individuals to organize events and sell tickets with limitless functionality. They provide online sales, event management, interactive calendars, social media integration, analytics, mobile sales, on-site scanning technology and more.

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Joan Griffin