Huntersville, NC (PRWEB) February 19, 2014
Microban International, Ltd., the global leader in built-in antimicrobial product protection, is pleased to announce that their partnership with Davis-Frost is now expanding into exterior paint. In March 2014, Davis-Frost will launch their Weatherhide® line of exterior paint with Microban® antimicrobial technology and is the first paint company using the Microban brand in exterior paint.
Weatherhide brand exterior paint is 100% acrylic and comes in a semi-gloss finish for house and trim. Weatherhide paints are also durable, have optimum color retention, low VOC with zero VOC colorants and have a 5-year mold and mildew warranty. And now, Microban technology is infused to help keep painted surfaces cleaner over its lifetime by inhibiting the growth of stain and odor causing bacteria, mold and mildew.
"We have been extremely pleased with the market acceptance of our interior Perfection product line, which contains Microban protection. We look forward with excitement toward the introduction of the first exterior paint product to be protected by Microban," stated Cal Henning, President of Davis-Frost.
Microban protection works continuously to keep exterior painted surfaces cleaner and looking beautiful for longer than ever before. And because Microban technology is infused into the paint during the manufacturing process, it won’t wash off or wear away for protection that lasts the useful life of the coating.
“We are very excited to expand our partnership with Davis-Frost into their Weatherhide brand of exterior paint,” says Richard Chapman, VP Marketing for Microban International. “Our technology is a great fit for this product application, working continuously to help prevent the growth of stain and odor causing bacteria, mold and mildew on exterior painted surfaces.”
Microban International, Ltd. is a global technology and marketing company dedicated to enhancing high quality consumer, industrial and medical products with branded built-in protection from microbes. Microban International licenses the Microban® global brand name, sells custom-engineered compounds, and provides a range of services, including regulatory and marketing support. The Microban® brand promises continuous and durable antimicrobial product protection, built-in during manufacture to not wear out for the useful life of the product. Microban International is headquartered in North Carolina with operations in North America, Europe and Asia. For more information on Microban, please contact (704) 875-0806 or visit http://www.microban.com.
Davis-Frost, Inc. is a mid-size regional manufacturer of industrial coatings and architectural paints located in Lynchburg, Virginia. The company is a leader in developing and producing low VOC, high-performance coatings, which are targeted to meet the specific requirements of industrial coatings applicators. With roots dating back to 1918 with Frost Paint and Oil Company in Minneapolis, Minnesota and to 1936 with Davis Paint Company in Lynchburg, VA, Davis-Frost has a long history of supplying industrial coatings customers. Currently, Davis-Frost services Original Equipment Manufacturers throughout the eastern United States, as well as railcar builders, structural steel fabricators, and metal building manufacturers throughout North America. Davis-Frost also manufactures a full line of architectural paints at its Lynchburg, VA plant. These are sold through a network of independent paint dealers located in the eastern U.S. under the DAVIS PAINT label.
Davis Paint, as well as numerous national brand paints and supplies are sold at the company’s retail store in Lynchburg, VA: James T. Davis Paint & Wallpaper. The company also operates three automotive paint and supply stores in the Central Virginia area.
Microban® is a registered trademark of Microban International, Ltd. Used with permission.