New York (PRWEB) February 21, 2014
In the midst of American Heart Month, we should all take a moment to acknowledge our hearts and the effects that heart disease has on millions of people. Mediaplanet’s 2014 edition of ‘Cardiovascular Health’, a centerfold special within USA Today and corresponding Digital Campaign, launched today to an audience of millions.
Through this special interest section, Mediaplanet and its partners aim to educate millions about heart disease and common congenital heart defects, while also highlighting what is currently happening in this industry and ultimately providing continued hope and support for the 27 million people that are living with heart disease. This campaign will educate and motivate millions to take a proactive approach to preventing and managing their own cardiovascular health through discussing the latest advances in technology, research, and preventative methods which will inspire readers to face this disease head on and change the face of heart health in America.
The 16-page special will remain on the stands through Saturday and Sunday, and will be distributed in highly targeted markets within USA Today, with approximately 450,000 copies distributed and an estimated readership of 1.3 million. To explore the digital version of the campaign, click Cardiovascular Health.
The glossy, full-color special section features TV personality Star Jones,and American Heart Association national volunteer, who opens up and shares her own experience with heart disease and how she ultimately was able to change her life around and take control of her health.
With the support of the American Heart Association, Star Jones, the American College of Cardiology, the Cleveland Clinic, WomenHeart, and other organizations, Mediaplanet encourages readers to educate themselves on heart health and to bring awareness to better understand this disease which affects millions of people worldwide.
Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers, and distributing it within top newspapers and online platforms around the world.
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