Developing a Unique Style with Medium Format: Ricoh Imaging to Exhibit at WPPI 2014

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Visit Ricoh Imaging in Booth #631 for a Hands-on Shooting Demonstration With the PENTAX 645D Medium Format Camera


In the highly-competitive field of professional photography, defining a unique style and offering customers a differentiated look and feel is the key to growing a successful business. Join Ricoh Imaging Americas Corporation (Ricoh Imaging) at the 2014 Wedding Portrait Photographers International (WPPI) Expo to experience the amazing benefits of medium format while creating beautifully distinct images that stand out from the crowd.

Working with the PENTAX 645D medium format cameras, attendees are invited to interact with Ricoh Imaging’s professional photographers and models to acquire photographic and studio lighting techniques while producing high-quality images. Visitors to the Ricoh Imaging booth will receive an SD card to record their images which can be included in personal portfolios.

“Using professional equipment like the PENTAX 645D is an outstanding way for photographers to enhance and differentiate what they can offer the consumer,” said Jim Malcolm, Executive Vice President, Ricoh Imaging Americas Corporation. “The added dimension, wider dynamic range and shallow depth of field produced by the 645D create a distinguished look that potential customers will admire and competitors will covet.”

Winner of the TIPA award for Best Professional DSLR, the PENTAX 645D utilizes a 40 megapixel CCD image sensor to produce ultra-high-resolution images exceptional for large printing applications. Supported by an 11-point SAFOX IX+ autofocus systems featuring 11 sensor points (with nine cross-type sensors positioned in the middle) and state-of-the-art 77-segment metering system, photographers are assured beautifully exposed images featuring sharp, vivid detail and a wide-dynamic range which captures small details that accurately replicate the mood and allure of the setting.

In conjunction with the Wedding and Portrait Photographers International Expo, Ricoh Imaging is offering a $500 instant rebate on the purchase of a PENTAX 645D during the month of March 2014 reducing the price to $6,495.95.

Ricoh Imaging will also be displaying its complete lineup of PENTAX K-mount DSLRs at WPPI including the award-winning PENTAX K-3, versatile PENTAX K-5IIs, mid-level PENTAX K-50 and entry-level PENTAX K-500.

For more information on the PENTAX 645D medium format system or any of Ricoh Imaging’s lineup of PENTAX DSLRs and compact cameras, please visit

| About Ricoh Imaging Americas Corporation|

Ricoh Imaging Americas Corporation is a subsidiary of Ricoh Company Ltd., a global technology company specializing in office imaging equipment, production print solutions, document management systems and IT services. Headquartered in Tokyo, Ricoh Group operates in about 200 countries and regions.

The company now known as Ricoh Imaging Americas Corporation, was originally founded in 1919, under the name Asahi Optical Joint Stock Co. and launched its first SLR camera in the 1950s under the PENTAX name. Today, Ricoh Imaging Americas Corporation continues to produce the heritage-rich, award-winning line of PENTAX DSLR cameras, lenses and sport optics equipment as well as Ricoh’s offering of stylish and compact digital cameras, known for their wide-ranging, rich set of features.

For further information, please visit:

© 2014 Ricoh Imaging Americas Corporation. All rights reserved. All referenced product names are the trademarks of their respective companies.


Amber Renard
Ricoh Imaging Americas Corporation
(303) 728-0255

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