"Teen Drivers Get Creative to Solve Distracted Driving In Contest Create Real Impact Contest" Opens on March 3, 2014

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Impact Teen Drivers invites students ages 14-22 to promote innovative and effective solutions to the deadly epidemic of reckless and distracted driving via original creative works.

Create Real Impact is a contest that motivates young drivers (ages 14-22) to promote innovative and effective solutions to the deadly epidemic of reckless and distracted driving via original creative works. Since its inception in 2009, this contest has been shared with over two million high school, trade school, college, and university students.

Car crashes are the #1 killer of teens in America, and the majority are preventable. Impact Teen Drivers seeks to change the culture of driving to one that is distraction-free, and does so by first shaping the behaviors and attitudes of those within the culture. By connecting with teens on a visceral level, the organization inspires them to make conscious commitments to safe driving. The Create Real Impact Contest offers a unique opportunity for teens to take their commitment a step further—to leave a bigger footprint by spreading the message to their peers. Peer-to-peer messaging is instrumental in changing the overall culture.

In keeping with the ethos that the battle against reckless and distracted driving is winnable, entries should be solution-driven. They must also meet the following medium-specific criteria:

Video: Two minute Public Service Announcement uploaded to YouTube.
Music: Two minute original piece of music, any style, uploaded on YouTube.
Creative Writing: 1,200 words or less uploaded directly to the site.
Art: Original work in any medium uploaded directly or as a picture to the site.

All entries must be submitted to http://www.CreateRealImpact.com from March 3 to April 18, 2014, and online voting is April 21 to April 28, 2014. Since one portion of this judging process is online voting, the use of social media becomes a valuable promotional tool; teens promote their entries on their favorite social media sites to earn votes, and spread this life-saving message in the process.

Winners will receive educational grants up to $1500. The three high schools with the most entries will also win educational grants. The winners will be announced May 1, 2014.

Check out http://www.CreateRealImpact.com for all the contest’s dates and details, to see past entries, and to enter today! In addition to the contest, Impact Teen Drivers offers a plethora of engaging and evidence-based materials that educate teens and empower them to make changes in their own driving behaviors and promote safe driving to their peers. Visit http://www.ImpactTeenDrivers.org for more information and myriad free resources.

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