Nashville Based Firm Grooming Mobile App Concept for Snapchat Acquisition

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User experience has been the driving force in the evolution of instant messaging and Snapchat functionality only provides a portion of the enhanced user experience. Snap Base is the perfect addition to the equation that will provide the necessary comfort of having the "space within a space" for users to freely express themselves through digital media exchange and not have to worry about the (what were previously) unsettling details involving storage and security.

30 million users have asked for it...we are handing it to you now

The entire Snapchat universe at your fingertips

According to a local press release, the latest brainchild of BadApp Studios in Nashville, TN, Snap Base which is a new mobile application for iOS is a very good candidate for acquisition by Snapchat or other similar instant messaging services. This app was created with the Snapchat user in mind. Not every user, but those users who spend a good deal of time and energy managing their Snapchat presence. The overall goal of the application is to extend the reach of the user to beyond just Snapchat and give them the option to not only save their favorite Snapchat photos via batch downloads, but to offer them a new “folders” concept as a method of organization and storing pics, along with expanded photo editing and social media integration/sharing capabilities.

Snap Base utilizes vivid colors and the 3D graphics seem to come to life. They also lay the visual foundation for what is to be certain to become the gold standard for all Snapchat 3rd party apps. The app offers a combination of components and functionality from all the current editing and pic saving apps on the market. Snap Base has created a portal for the user to send pics to friends (please note that the "send to all friends" option is available). Through this portal the user can also navigate directly through the Snapchat interface. The app introduces the ability to hand select or batch process any Snapchat pictures for download, sharing, or organizing their pictures. Users will accomplish this by using Drag-N-Drop actions to pull the photo into one of seven primary colored folders that will hold the photos until the user deletes them. Fast deleting is accomplished by dragging and dropping them directly into the trash bin. The folders are customizable, meaning the user can name them (displayed on each folder) and also the user has the option to password protect one or all of the folders. Users can also take the photo through a proprietary photo editor to enhance, adjust, or decorate and then process the photo in whatever way they desire. The Snap Base folders and organizational system will be the missing component that users should appreciate. Since all of the Snapchat functionality is available through SnapBase for Snapchat, this will be the single point of interaction between the user and the world of Snapchat. Users will go nowhere else for Snapchat needs. In short, Snap Base is Snapchat on steroids. Snap Base hopes to revolutionize the instant messaging arena with concepts and functionality that has not been seen in the app store to date.

According to an ABC News article, Users are more security conscience than ever before given the Snapchat security breach. Password protection for every folder gives users a sense of safety and comfort knowing that their digital media is secure within the app and not floating around on a cloud for the world to discover.

Users consistently seek ways to enhance the area to participate in the instant messaging arena and Snapchat provides the basic framework to send and receive photos and videos with minimal functionality thus limiting the overall quality of the user experience. Snap Base is the perfect addition to compliment the existing Snapchat framework by providing the necessary "space within a space" for users to freely express themselves through digital media exchange and not have to worry about what pictures they saved to which album in the camera roll. Another potential concern Snap Base has addressed alleviating the question of who might see the users "virtual fingerprints" (or stored snapchat screenshots) when they surface on a photo stream for all those who share access. Snap Base and the expanded functionality it offers, along with its clever concepts for storage and organization will elevate the playing field for Snapchat instant messaging and the third party apps that are available. As a result, the 30 million Snapchat users will have a chance to fully express themselves in the form of pictures and video knowing that everything is safe and sound within the confines of their home base, their Snap Base.

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read hauck
BadApp Studios
+1 (615) 604-8882
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Read Hauck
Snapbase for Snapchat
since: 02/2014
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