OpenSymmetry Appoints Top Executive Andy Bass to Support Company Growth in EMEA

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New Appointment Brings Exceptional Technical Sales and Marketing Expertise to Accelerate Growth Strategy throughout EMEA

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“This is the perfect time to enter the SPM marketplace,” said Bass.

OpenSymmetry, the largest global specialists in sales performance management (SPM), today announced the appointment of Andy Bass as Vice President EMEA, effective immediately. Bass will oversee a team of 25 consultants and will be responsible for managing all EMEA operations with a mandate to build infrastructure, take business in the region to the next level and offer superior services within the SPM space to EMEA customers.

“Andy brings a wealth of business experience to OpenSymmetry as we embark on an expansion plan across EMEA,” said Todd LeBaron, CEO, OpenSymmetry. “Our last quarterly postings clearly demonstrate the company’s responsiveness to changing market dynamics and customer needs in the EMEA region, and such activity is a strong indicator of what we can expect to see for 2014.”

Bass’ appointment comes at an exciting time in OpenSymmetry’s history as the company recently became the only business partner to achieve the Bronze Software Practice status with IBM as their world’s leading Cognos® SPM systems integration partner.

“This is the perfect time to enter the SPM marketplace,” said Bass. “I have managed sales and marketing functions for many years and have pioneered the use of technology in order to unleash the power of an organization. OpenSymmetry’s leadership in SPM is unrivalled and perfectly positioned to lead organizations into great business results.”

OpenSymmetry is the only global performance management consulting company that offers real-time business intelligence for reporting and analysis dedicated to sales performance management. The firm also provides end-to-end performance management roadmaps across all pillars of core SPM processes consisting of both strategic and technical services, enabling customers to transform their sales performance solutions into actionable results. OpenSymmetry has helped deliver over 900 SPM projects globally to help businesses achieve results, placing each in the top one percent of their respective marketplace.

About OpenSymmetry
OpenSymmetry is a global sales performance management (SPM) consulting firm delivering end-to-end performance management solutions consisting of both strategic and technical services that enable customers to transform their sales performance solutions into actionable results.

Founded in 2004, OpenSymmetry is headquartered in Austin, Texas with offices in London, Sydney, Johannesburg, Chennai and Kuala Lumpur. Clients range from SMB to Fortune 500 companies in the Communications, Financial, Health/Life Sciences, and IT/Distribution industries. For more information, please visit

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