Congers, NY (PRWEB) March 07, 2014
Ripple Brand Collective, LLC, maker of barkTHINS snacking chocolate, today announced it received a minority growth equity investment from leading consumer-focused investment fund Alliance Consumer Growth (“ACG”). ACG’s investment will enable barkTHINS to accelerate nationwide distribution, expand new product introductions, and continue to generate consumer awareness and trial.
Launched in 2013, barkTHINS has rapidly emerged as the leader in the next generation of "snacking chocolate” products. barkTHINS markets a line of outrageously delicious, thin, dark chocolate bark with on-trend, "better-for-you" inclusions such as almonds, pumpkin seeds, blueberries, and quinoa, among others. Sold in convenient, re-sealable packaging, barkTHINS products are always made with premium, non-GMO verified, and Fair Trade certified ingredients.
“We’re excited to announce our partnership with ACG, and we’re looking forward to the next stage of growth for the brand,” said Founder and CEO Scott Semel. “Retailers and consumers have responded very well to barkTHINS, and with ACG as a partner, I am very excited to further develop the brand."
“barkTHINS has created a differentiated, craveable snack line, and the brand is at the forefront of changing the way consumers eat chocolate," said ACG Managing Partner Trevor Nelson. "We couldn't be more excited to partner with founder Scott Semel and his terrific team and to help BarkTHINS grow and thrive in the years to come."
About Ripple Brand Collective
Formed in 2012, the Ripple Brand Collective believes that sometimes it’s the simple ideas that make the largest impact. Driven by natural ingredients, unique product forms and inspirational packaging, Ripple Brand Collective is committed to bringing innovative twists on traditional favorites to the marketplace. http://www.barkTHINS.com
About Alliance Consumer Growth
Alliance Consumer Growth, based in New York, is a private equity fund, which provides growth capital and value-added partnership to the most promising young consumer, retail and restaurant brands. Current investments include Babyganics, The Honest Kitchen, Kriser’s Pets, KRAVE Jerky, Shake Shack, Suja Juice and barkTHINS. Prior investments include EVOL Foods (acquired by Boulder Brands) and Plum Organics (acquired by Campbell Soup Co.) http://www.acginvestors.com