Apigee to Discuss Digital Strategies for Engaging Connected Customers at Retail Week Live

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Apigee vice president of strategy to speak at retail conference on delivering a digital experience.

Apigee today announced that Sam Ramji, Apigee vice president of strategy, is participating on a panel titled, “Transforming your business for today’s real-time, connected customer,” on Thursday, March 13, 2014, at the Retail Week Live conference in London. Ramji will be joined by executives from Argos, Marks & Spencer and Target.

Retail Week Live brings together an audience of retail thought leaders and strategists to discuss the fast-changing environment. This session will give attendees a better understanding of how to develop a digital strategy and approach that can deliver the retail experience of the future.

Transforming your business for today’s real-time, connected customer
Customer expectations of faster, better service and experience across mobile devices are rapidly increasing and creating a shift. Today brand engagement, instant access to content and shopping experiences at the tips of consumers’ fingertips are becoming the norm. Retailers will need to react to and be pro-active in seizing the opportunities created by these behavioral changes. The best retailers will have an agility and strategy that allows them to take advantage of the opportunities being generated by the new digitally savvy, tech-literate customers.

Sam Ramji, Vice President of Strategy, Apigee
Craig Smith, Head of New Channels & Programmes, Marks & Spencer
Keith Tanski, Director of Enterprise Architecture, Target
Bertrand Bodson, Digital Director, Argos

Spencer Kelly, Technology Journalist, Independent

Thursday, March 13, 2014
12:00 p.m. – 12:40 p.m. GMT

Retail Week Live
Hilton London Metropole
225 Edgware Rd,
London W2 1JU, United Kingdom

For more information or to register for the conference, please visit https://www.retailweeklive.com.

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Kristina Lanpheir
U.S. / Global: Kulesa Faul for Apigee
+1 (831) 251-9120
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Sophie Howard or Jack McCormick
UK: 3 Monkeys for Apigee
0207 009 3128
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